Forever Young... Lulu and Arlene Phillips lead the glamour at the Good Housekeeping Institute launch party

Both veterans in the business, Lulu, 65, and Arlene Phillips, 71, cut youthful figures on Thursday evening as they attended the Good Housekeeping Institute launch.

The two women lead the glamour at the exclusive event to celebrate the gala opening of the brand new space in Soho.

Emilia Fox, Aggie MacKenzie, Jane Asher and Floella Benjamin were also among guests at the party.

Forever Young... Lulu and Arlene Phillips led the glamour at Good Housekeeping Institute launch in London
Forever Young... Lulu and Arlene Phillips led the glamour at Good Housekeeping Institute launch in London

Forever Young... Lulu and Arlene Phillips led the glamour at the Good Housekeeping Institute launch in London

She's still got it! Lulu looked as chic as ever in her casual monochrome ensemble topped with a hat 

She's still got it! Lulu looked as chic as ever in her casual monochrome ensemble topped with a hat 

Proving she's still got, Lulu looked amazing in a chic ivory blazer which was beautified with metallic gold inserts as she donned a black fedora.

Keeping it casual, the mother-of-one paired a white loose fitted T-shirt with black trousers and suede black pointed heels. 

The 65-year-old singer finished her outfit with pieces of gold jewellery including a large wristwatch. 

Swag for decades! The 65-year-old wore an ivory blazer with a T-shirt, black pants and suede heels

Swag for decades! The 65-year-old wore an ivory blazer with a T-shirt, black pants and suede heels

Pretty prints: Author Kathy Lette and actress Emilia Fox both put on bold displays with their outfit choices
Pretty prints: Author Kathy Lette and actress Emilia Fox both put on bold displays with their outfit choices

Pretty prints: Author Kathy Lette and actress Emilia Fox both put on bold displays with their outfit choices

Fun times: Inside the event Emilia cuddled with the former Strictly Come Dancing judge for a picture

Fun times: Inside the event Emilia cuddled with the former Strictly Come Dancing judge for a picture

Not one to fade into the background Arlene, 71, stood out in a cobalt blue shift dress which she teamed with opaque black tights and black heels embellished with bows. 

The former Strictly Come Dancing judge completed her look with a navy tweed jacket. 

Always up for a good time inside the party Arlene was joined by Kathy Lette as they tested out the cupcakes on offer and posed for pictures.

Having a blast: Arlene and Kathy were seen playfully trying out the cupcakes on offer at the soirée

Having a blast: Arlene and Kathy were seen playfully trying out the cupcakes on offer at the soirée

Cover star: Kirstie Allsopp posed with the November issue of Good Housekeeping which she fronts

Cover star: Kirstie Allsopp posed with the November issue of Good Housekeeping which she fronts

Mingling: Kirstie was seen catching up over a glass of Prosecco with televison presenter Aggie MacKenzie

Mingling: Kirstie was seen catching up over a glass of Prosecco with televison presenter Aggie MacKenzie

The event was hosted by Hearst Magazines UK's Group Publishing Director Judith Secombe and Lindsay Nicholson, Editorial Director of Good Housekeeping.

The November issue cover star Kirstie Allsopp was in tow at the soirée and seen posing with an image of the publication.

While sipping of flutes of Prosecco guests were treated to array of canapés including crab crackers with goats cheese, fillet of beef with pomme frites and Béarnaise sauce as well as croquette of truffled macaroni and cheese.

Shining: Presenter Floella Benjamin and former Brookside actress Julie Peasgood both wore hints of metallic
Shining: Presenter Floella Benjamin and former Brookside actress Julie Peasgood both wore hints of metallic

Shining: Presenter Floella Benjamin and former Brookside actress Julie Peasgood both wore hints of metallic

Also in attendance... British actress and author Jane Asher made an appearance at the party

Also in attendance... British actress and author Jane Asher made an appearance at the party