Marketing Microgreens
- Length
- 1 hour
- Language
- English
- Note
- Registration is required for all events, regardless of cost.
About the Live Webinar
Marketing Microgreens will help attendees identify potential outlets for their microgreens by exploring consumer preferences and purchasing habits. This session will cover key topics such as the perceived health benefits of microgreens, strategies for ensuring positive consumer experiences, and methods for encouraging repeat purchases. Whether you're just starting or looking to grow your market, this session will provide valuable insights to boost your microgreens business.
Event Details
A one-hour free webinar presented by Penn State Extension experts.
This material is based upon work supported by USDA/NIFA under Award Number 2023-70027-40447.
This event is being offered at no charge to participants.
Registration is required to receive the link to access the webinar.
A link to the recorded webinar will be emailed to registrants within ten business days after the live event. The recording will be accessible for six months from the event date.
- Microgreens producers looking to improve the quality and marketability of their products.
- Agricultural entrepreneurs interested in exploring the expanding microgreens market.
- Individuals eager to learn about the commercial and nutritional benefits of microgreens production.
- Consumer segments: identifying likely buyers
- Sensory characteristics (e.g., flavor, texture, appearance) that appeal to consumers
- Marketing strategies for microgreen producers
How do I access a webinar?
When you register for a webinar, you will also receive email instructions to help you access the webinar.
How long is a webinar?
Every webinar is different. To find the length of a specific webinar, please refer to the webinar description.
If I register for a webinar, but am unable to attend the live session, can I view a recording of the webinar at a later time?
Yes, registrants will have access to view the webinar recording regardless if they attended the live session. A link to the recorded webinar will be emailed to registrants within 10 business days after the live session occurred. You will have access to view the recording for six months from the date of the event.
Can a recorded webinar be viewed multiple times?
In most cases, yes! If a webinar is recorded, there is no limit to how many times the recording can be viewed.
What materials will I need for a webinar?
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You will receive instructions for accessing a webinar after registration. It is recommended that you log in to the webinar a few minutes early to make sure that you are not experiencing any technical difficulties. If you are experiencing technical difficulties, please let us know using the contact information available on the webinar description.
Will I be given the opportunity to ask questions during a live webinar?
In most cases, yes. Most live webinars give participants an opportunity to ask questions and communicate through a chat box. The chat box is actively monitored, and the presenter(s) will facilitate communication.
Are webinars accessible for people who require special needs or services?
We strive to ensure our webinars are accessible to everyone. If you need assistance accessing a webinar, please visit the "Contact Us" form using the link in the footer of this page. We will be glad to assist you.
Who do I contact if I have a question about a specific webinar?
Contact information is available on every webinar description. If you have a question about a specific webinar, please use the contact information available on the webinar description.
How do I register for a webinar over the phone?
Contact our customer service team at 1-877-345-0691 for assistance over the phone. We are here to help on weekdays between 8:30am - 5pm Eastern Time.
