THE BEST WAY TO END LONELINESS… IS TOGETHER
Mambourin, VIC
One in four Australians report feeling lonely—an issue with significant negative effects on health and mortality. Yet loneliness still isn’t talked about widely enough. Overcoming that challenge while working to reduce the number of people experiencing loneliness is something that Frasers Property Australia and Ending Loneliness Together have teamed up to achieve.
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t was during the making of their social insights documentary The Great Separation—exploring the state of social disconnection and loneliness in Australian life—that the team from Frasers Property Australia met Dr Michelle Lim, Scientific Chair of advisory body Ending Loneliness Together. Bonded by a shared belief in the importance of belonging on people’s health, wellbeing, and human potential, a new partnership was born, with Frasers Property becoming the leading neighbourhood creation advisor to the country’s peak body on loneliness.
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“Loneliness is a wicked problem,” says Dr Lim. “It’s not something that we can Dr Michelle Lim resolve right away, nor can we resolve it by ourselves. It requires collective effort and transformative partnerships to really make a difference. Because loneliness isn’t just one person’s business, it’s everybody’s business.
“Ending Loneliness Together is a coalition of around 39 organisations, ranging from not-for-profits and research organisations to industry partners and big corporates. The common cause is to address chronic loneliness in Australia, not only to raise awareness of it as a health issue but reduce its prevalence and effects.” Frasers Property Australia CEO Anthony Boyd says that becoming an industry partner to Ending Loneliness Together, with special emphasis on creating and facilitating connection at the neighbourhood level, further