Market Resources

Are you a farmer looking for a roadmap to navigate the nuances of seaweed sales processes and buyer partnerships? GreenWave’s How to Work with Buyers: Guidance for Kelp Farmers covers everything from relationship building and negotiation to streamlined sales and farming operations to support a farmer-led industry.

This guide includes:

  • Templates for sell sheets, term sheets, purchase agreements, and order forms

  • Example buyer personas

  • An interactive Annual Farm Calendar Calculator to help you generate a yearly farm schedule

  • Ways to learn more and find buyers

Interested in purchasing seaweed directly from farmers and processors? Drawing from 82 resources and insights from 25 active kelp farmers and buyers, GreenWave’s Guide for First-Time Kelp Buyers covers everything you need to know to get started.

This guide contains:

  • An overview of U.S. seaweed production and markets

  • Information about the functional benefits and applications of seaweed for food, biostimulants, animal feed, materials, cosmetics, pharmaceuticals, and nutraceuticals

  • A sourcing specifications worksheet

  • Tips for building lasting relationships with kelp farmers and processors

  • How to purchase kelp samples for product development

Ready to build long-term purchasing partnerships with kelp farmers? Purchasing Practices: Guide for Established Kelp Buyers is GreenWave’s resource for buyers looking to deepen relationships, align on expectations, and secure sustainable, multi-year supply agreements. 

This guide contains:

  • A four-stage roadmap for structuring successful purchasing partnerships

  • Tools and guidance for commercialization conversations, including term sheets, chain of ownership, and product specifications and testing

  • A contract template with a purchase agreement and order form 

  • Strategies for multi-year purchasing and evaluating partnerships over time

Actively growing or purchasing seaweed?

Apply for Seaweed Source—a free app aligning kelp supply and demand. Apply today and streamline your connections to seed producers, farms, processors, and buyers