Fuse - The PR, Marketing and Communications Podcast PRCA

In this episode, Farzana Baduel chats with Emma Woollcott, Partner in Mishcon Private and Head of the Reputation Protection and Crisis Management group. With her expertise in defamation, privacy, and data protection, Emma offers invaluable insights into managing reputational challenges.
Emma's illustrious career spans over 16 years at Mishcon, where she's become a trusted advisor to high-net-worth individuals and organisations. Recognised for her excellence in reputation law, Emma's accolades include Spears Wealth Management's Index and nominations in prestigious legal publications.
In This Episode, We Explore:
Collaboration Between Lawyers and PRs
Managing Reputational Risks
Legal options to deal with defamation
Ethical Client Selection
Pre-emptive Resilience Planning
Crisis Management Strategies

Connect with Emma

LinkedIn: Emma Woollcott

Website:www.mishcon.com/people/emma-woollcott

Follow Dan & Farzana on Social media:
Twitter& Instagram: @Dangoldmedia | @FarzanaBaduel
Executive Producer: David Olajide -david@curzonpr.com
Disclaimer: Views expressed by the guest are their own and not necessarily endorsed by the FUSE podcast.




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Join us for an enlightening episode of Fuse as host Dan Gold sits down with Richard Bagnall, global co-managing partner and CEO of Europe and the Americas at CARMA, to explore the intricate world of PR, communication measurement, and the future of the industry.

With over three decades of experience in advising international clients and shaping the PR measurement landscape, Richard brings a lot of depth to the conversation. From his early days in PR to pioneering media intelligence and measurement practices, Richard has been at the forefront of industry value innovation.

In this episode, we delve into:

The growth of PR measurement and evaluation

Strategies to advance the synergy between public relations and measurement practices.

The impact of AI-generated content on PR measurement.

The pivotal role of industry bodies like PRCA and CIPR in shaping the measurement conversation.

The unique approach of CARMA in an increasingly competitive measurement landscape.

Connect with Richard



Twitter: @richardbagnall

www.carma.com





Follow Dan & Farzana on Social media:

Twitter& Instagram: @Dangoldmedia | @FarzanaBaduel

Executive Producer: David Olajide -david@curzonpr.com

Disclaimer: Views expressed by the guest are their own and not necessarily endorsed by the FUSE podcast.




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Join us on an insightful episode of Fuse as host Farzana Baduel engages in a compelling conversation with Crispin Manners, CEO of Onva Consulting, as they delve into the world of PR, leadership, purpose and the blueprint for agency growth.

With a remarkable career spanning three decades, Crispin brings a wealth of experience to the table. From his pioneering days at Kaizo to his current role at Onva Consulting, he has left an indelible mark on the PR industry.

In this episode, we explore:


Strategies for managing growth within agencies and creating a conducive work environment. 


Innovations in client servicing, including the introduction of a value proposition during times of crisis. 


Reflections on the pitfalls of growth-driven agency models and the importance of aligning business strategies with a clear purpose.


Insights into energy management for agency leaders and the role of purpose in energising teams.



Connect with Crispin

Twitter: @crispinluke

Check out Crispin’s Books: 


Grow, Build, Sell, Live: A Practical Guide to Running and Building an Agency and Enjoying It (PRCA Practice Guides)


How to Sell Value – Demystified: A Practical Guide for Communications Agencies (PRCA Professional) 



Follow Dan & Farzana on Social media:

Twitter& Instagram: @Dangoldmedia | @FarzanaBaduel

Executive Producer: David Olajide -david@curzonpr.com

Disclaimer: Views expressed by the guest are their own and not necessarily endorsed by the FUSE podcast.


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Tune in to an engaging episode of Fuse as host Dan Gold sits down with Mark MacGregor, Managing Director of Public Affairs at Penta, to explore the intricate world of power, politics, and public affairs.

With 3 decades of experience, Mark has advised a wide range of organisations on tackling reputational, political, and regulatory issues. From his early days as CEO of the Conservative Party to his current role at Penta, Mark's journey is filled with insights and lessons learned.

In this episode, we delve into:

Mark's career beginnings and scaling a company in the 1990s.

The evolving landscape of PR and public affairs.

Memorable communications moments during his tenure at the Conservative Party.

The power of measurement in PR and leveraging AI for media scanning.

Strategies for proving benefits to clients and using research for future planning.

Connect with Mark



Twitter: @Mark_Macgregor.



Follow Dan & Farzana on Social media:

Twitter& Instagram: @Dangoldmedia | @FarzanaBaduel

Executive Producer: David Olajide -david@curzonpr.com

Disclaimer: Views expressed by the guest are their own and not necessarily endorsed by the FUSE podcast.


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Join us on this insightful episode of Fuse, as Dan meets the influential PR power couple, Stephen and Sarah Waddington.  

Stephen, a seasoned business advisor and Visiting Professor at Newcastle University, brings over two decades of experience, having founded and led agencies like Ketchum, Metia, Rainier PR, and Speed. As a former President of the CIPR and a prolific author, his contributions to public relations theory and practice are widely acknowledged. 

Sarah, with 20+ years in PR, is a trailblazer in helping organisations articulate purpose and achieve social impact, earning her a CBE in 2021 and the CIPR’s Sir Stephen Tallents Medal for exceptional PR achievements. Together, they epitomise a power couple driving excellence, innovation and elevating social mobility in the PR sphere.

In this episode, we explore:


The PR Power Couple's individual career journeys and the dynamics of working together.


Social Mobility and the birth of Socially Mobile.


 Addressing diversity and inclusivity issues in PR.


The intersection of AI and social mobility: 


The pivotal role of PRCA and CIPR in advancing the PR industry and fostering social mobility.



Connect with the Waddington’s

Twitter: @wadds | @Mrs_Wadds

Website: www.wadds.co.uk | www.sociallymobile.org.uk/ 

Follow Dan & Farzana on Social media:

Twitter& Instagram: @Dangoldmedia | @FarzanaBaduel

Executive Producer: David Olajide -david@curzonpr.com

Disclaimer: Views expressed by the guest are their own and not necessarily endorsed by the FUSE podcast.




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Join host Farzana Baduel as she engages in an insightful conversation with Tom Mayne, a leading academic, who has worked with leading think tanks such as Chatham House and Foreign Policy Centre.  His research focuses on anti-money laundering legislation, especially in regards to grand corruption and kleptocracy.  Tom examines how professional service firms can act as enablers. 

In this episode, we explore:


The Chatham House Kleptocracy Report


PR industry Report with the Foreign Policy Institute


The role of PRs in combating dirty money.


SLAPPs and their impact on freedom of speech


Reputation laundering


Case study - Bell Pottinger


The role of PR Industry bodies.



Connect with Tom Mayne

Twitter: @TomMayne16

Follow Dan & Farzana on Social media:

Twitter& Instagram: @Dangoldmedia | @FarzanaBaduel

Executive Producer: David Olajide

Disclaimer: Views expressed by the guest are their own and not necessarily endorsed by the FUSE podcast.




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Send in a voice message: https://podcasters.spotify.com/pod/show/fuse-podcast/message