You
believe that you a great book. It’s your dream. The cover is appealing. The
format is perfect, and the story will keep the reader turning the pages. But
it’s not selling at the level of being a bestselling book. You promote your
book through social media, advertising and even hiring a book marketing
promoter. The selling numbers are good, but it doesn't last long. I discovered
that a large percentage of promoting books is about the psychology of success.
The
psychology of book success starts with knowing what you want. Do you just want
to write a book, publish it and tell family and friends about it? Do you want
to expand your list to include social media contacts? Do you want to be an
Amazon bestselling author and/or New York Times bestselling author? Do you want
to be a famous international, rich, successful author? You define what you
desire and what success means to you.
Have
you ever wondered why a book that you consider a wreck is a bestseller? I
guarantee you that if you interviewed the author, he would say he knew what he
wanted, and he stayed the course against all odds.
Here’s
what I learned. The first step is to write out exactly what you desire. Write a
detailed description based on your visualization of what you desire. Be sure to
include touchy-feely words. If you don’t have a Definite Chief Aim, you
won’t get the results you want for your writing career. It’s like wanting
apples but planting seeds for oranges. Napoleon Hill, the author of several
international bestsellers on motivational literature, defines the Definite
Chief Aim as a burning desire or a definite purpose in your life. Of course,
you can have more than one chief aim.
The
second step you must do with your Definite Chief Aim is lock it in your
subconscious mind. We manifest everything we desire in the subconscious
mind. Dreams become a reality. Once you have planted it in your subconscious
mind, then you can select thoughts that harmonize with your Chief Aim. The
thing to remember is your thoughts create your world. By the time, you get to
the promotional events for your book you’ll have created an environment based
on success.
You
have written out your Definite Chief Aim, locked it into your subconscious mind
and now you want to place it somewhere you can review it daily or as often as
needed to keep you focus. Add a gratitude statement and explain how you will
give a service or pay forward.
Set
specific times to review your progress and determine what needs to be added,
deleted or changed from your Definite Chief Aim. Throughout the years, I have
changed my Definite Chief Aim several times based on my emotional, mental and
spiritual growth as an individual and gained knowledge of the publishing
industry.
Lastly,
put an action plan into play to guarantee success. If you follow the above
steps, it's not hard to do. Let me know how you do. I have locked in my
Definite Chief Aim for my latest book, Path to Truth: A Spiritual Memoir.
Release date: January 23, 2020