CYNOPSISDIGITAL
04.23.14 Good morning. It’s Wednesday, April 23, 2014, and this is your first early morning digital briefing.
AT+T and the The Chernin Group hinted at a joint venture to acquire, invest and launch various OTT video services with more than $500 million. As part of the deal, TCG is contributing VOD Asian programming service Crunchyroll. "Consumers are increasingly viewing video content on their phones, tablets, computers, game consoles, and connected TVs on mobile and broadband networks. AT&T’s massive reach on those platforms across mobile and broadband and their commitment to the online video space make them the perfect fit for this venture with us," Chairman and CEO of TCG Peter Chernin said.
Maker Studios and NYLON are teaming up to release the MCN’s first scripted drama series Oh, You Pretty Things! The ten-episode series will feature Francesca Eastwood following twenty-something trendsetters looking to make a big break in the fashion and music industry in LA. The show will debut on May 19 on Maker’s fashion and beauty network The Platform, NYLON TV and Maker music channels. Select content will also premiere on NylonMag.com along with a soundtrack available on iTunes on May 27.
Conde Nast Entertainment is premiering a slate of new programming across Vogue, Allure, Teen Vogue and Style.com this week. Vogue will premiere behind-the-scenes series Vogue in Motion, Allure will debut weekly series Beauty Evolution, Teen Vogue will spotlight designers at global company Mima-te in Global Threads and Style.com will feature two new series with In the Mood for…with Man Repeller and Beauty Icons. The lineup will be available on each of the brand’s channel pages, YouTube channels and across CNE’s syndication network.
Netflix is planning to raise its subscription service rate for new members by $1 or $2 a month from the standard $7.99 a month. The price hike is a result after Netflix tested the new expense model in Oreland with little impact on subscriber numbers, according to a statement made about its Q1 report. Netflix reported it added 2.25 million new customers, and $53 million in earnings.
The Supreme Court indicated little of which way it would rule in the Aereo vs. broadcasters case that started yesterday. The Verge reports the court discussed the outcome of the ruling on cloud computing (like Google music or Dropbox), if Aereo is transmitting the TV signals or just providing the tools to do so and if the company’s antennas are infringing on copyright law. The court also mulled if Aereo was like a cable company, and neither side seemed to argue against this reasoning. The court will likely make a ruling in June.
A CYNOPSIS MESSAGE
Monetizing the New Generation of Pay TV, OTT and TV Everywhere Webinar Date: May 20, 2014 | Time: 1:30 – 3:00 PM EST | SIGN-UP TODAY! Speakers Include
Laurie Lawrence, Chief Marketing Officer, {Vubiquity}
Dan Sacher, SVP of Connected Content , {VH1}
Ed Lee, VP of Content Acquisition, {Roku}
Brent Gaskamp, SVP, Corporate Development, North America, {Videology}
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Content & Co and Subway launched the third season of its program The 4 to 9ers in the Hulu spotlight series yesterday. Season three, called The Day Crew, includes five eight-minute episodes featuring Emmy award winner Doris Roberts, and produced and directed by Two and a Half Men director Jamie Widdoes.
Tubular launched a new solution Tubular Intelligence for its Tubular Audience Dashboard product, along with a $11 million financing for the company led by Canaan Partners. Tubular Intelligence helps brands like Seventeen Magazine, Vice, Maker Studios gain insights from 150 million video fans on YouTube, Facebook and Twitter.
MediaMath is now offering its TerminalOne Marketing Operating System users access to inventory from video marketplace partners LiveRail, BrightRoll, Adap.tv, DoubleClick Ad Exchange, SpotXchange and more. "Programmatic video advertising is poised for tremendous growth over the next few years," MediaMath’s Co-Founder and SVP of OPEN Partnerships Greg Williams said. "By expanding our video partnerships, we enable our customers to take advantage of the best of the ecosystem to amplify their video advertising performance, while also strengthening their ability to leverage a single, omni-channel platform to communicate with consumers across multiple touch points."
BrightLine announced their advertiser and publisher clients can now use research from ad measurement company Millward Brown Digital. The collaboration will bring Millward’s AdIndex to measure ads on BrightLine’s UXTV connected TV ad products. "Today, brands can easily publish video to entertain audiences or inform potential customers" FirstMark Capital‘s Founder and Managing Director Rick Heitzmann said. "Content marketing in particular is exploding, and the single most powerful form of content has always been video – sight, sound and motion."
Media agency Media Storm has signed on video ad solution company Eyeview to create customized audience campaigns for its cable and network TV clients. The audience analysis will help TV brands identify tune-in trends (geo-location, data and audience type) for different genres.
Time Warner Cable will soon be promoting a new set-top-box from start-up company Fanhattan, called Fan TV, and available for $99 starting in June. Variety reports TWC subscribers can access TV and VOD from the provider, and other services like Redbox Instant by Verizon, Crackle, Target Ticket and music streaming site Rhapsody. The move from TWC is a way to expand the service through more platforms and give customers more options, according to the company’s SVP and General Manager of Video Mike Angus.
Yahoo hired Susan Kittenplan as Executive Editor of Media Initiatives. She was recently Executive Editor of Allure Magazine, and is the founder of Kittenplan Catalyst LLC.
Yieldex has named Tom Quinn as General Manager of YieldexDirect for Advertisers. Quinn most recently served as Chief Revenue Officer of Merkle’s Digital Services.
Search technology company Conductor appointed Director of Research Nathan Safran to the Board of Directors at SEMPO. SEMPO is the largest nonprofit trade organization in the world for the search and digital marketing industry.
Shazam hired Lauren Zalaznick on to its board of executives. She was most recently an exec at NBCUniversal.
A CYNOPSIS MESSAGE
Register Now!
Cynopsis Digital VC Roundtable
Thursday, May 1, 2014 | 8:30 AM to 10:00 AM | Hosted at Shareablee
Speakers Include:
Kiran Hebbar, General Partner {Valhalla Partners}
Alex Iskold, Managing Director {Techstars}
Rick Heitzmann, Managing Director {FirstMark Capital}
Joy Marcus, Venture Partner {Gotham Ventures} & CEO {Bloglovin}
Registration: Pete Romas, 203.899.8483 | Sponsorships: Mike Farina, 203.218.6480
Dove‘s latest viral video Beauty Patches (19 million+ views) was spoofed this week by online comedy network Above Average Productions. The parody mocks the experiment, but instead shows how "real women" would react to a fake beauty experiment. Instead the Dove psychologist is in denial that the women knew about the test all along. Check it out at www.cynopsis.com.
See you tomorrow,
Jessica Reese @JMarieReese
04.23.14
Roberta Caploe: Editorial Director @robertacaploe
Diane K Schwartz: Senior Vice President, Media Communications Group
Cynopsis Ad Sales: Mike Farina | VP, Sales | 203-218-6480
Classifieds Sales: Trish Pihonak | Director of Operations | 203-899-8459
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JOB OPENING:VP MARKETING/SPORTS195.com/NYC: Mktg Exec to join fast growing global sports platform. 10+ yrs, w/global & tech exp. Lead a team of 5-10+. Oversee all branding, mktg, PR, Email, Social & Paid Media. Apply HERE (4/30)
JOB OPENING: DIGITAL SALES PLANNER/AMC Networks/NYC: prepare digital proposals & maintain existing ad sales campaigns across all networks’ digital properties, 1-2+ yrs. exp. MUST have digital exp. Apply HERE (4/30)
JOB OPENING: DIRECTOR, TALENT & DEVELOPMENT/PAC-12/SFO: Extensive exp as talent mgr on sports programming & nego talent contracts. Full info/apply HERE (4/30)
JOB OPENING: SOCIAL MEDIA MGR/GLOW/NYC: Dvlp/own/execute innovative SM campaigns to build conversation & communities for entertainment clients of full svc dig agency. 3-4 yrs exp in professional SM capacity. SEND RESUME: HERE (4/30)
JOB OPENING: SALES ASSOC/GSN/Chicago: Build plans/sched client meetings/ prep/follow-up, presentations, prospecting leads; client rsrch promotes/sells inv on diff platforms. Min 4 yrs sales plan’g/media buying exp. Res/CL w/sal. History: HERE (4/29)
JOB OPENING: MGR, RSCH/Tennis Channel/Santa Monica: Absorb/analyze data quickly; translate findings into mktg. Great comm & writing skills to present findings internally & promote mktg materials. 3-5 yrs exp media rsch. Res/sal hist/cvr: HERE (4/29)
JOB OPENING: AD SALES MKTG/CNN/NY: Looking for seasoned mkting mgr, 5-8 yrs mkting exp. Build out creative, strategic cross platforms mkting plans for clients, supporting CNN. Resumes HERE (4/29)
JOB OPENING: VP, Off-AIR BRAND CREATIVE/History/NY: Implement creative dir for all off-air creative across all platforms for History & H2. 10+ yrs brand creative/mktg exp in cble/brdcst Strong Illustrator & Photoshop skills. Apply: HERE (4/29)
JOB OPENING: DIRECTOR, PRICING & PLANNING/Pac-12/SF: 5-10 yrs exp in media and pricing. See full posting/apply HERE (4/29)
JOB OPENING: ACCT EXEC FOR SPONSORSHIP & MULTIMEDIA SALES/PAC-12/SFO: Dvlp/coord dvlpmnt of sales presentations to existing & potential clients. 3+ yrs sales exp. Passion for College sports. Full info/apply HERE (4/29)
JOB OPENING: NAT’L ACCT EXEC/NYC: Xplatform ad sales role for top news & entertainment publisher in NYC. 4+ yrs media sales exp, digital req’d. Solid agency/client relationships a must. Resume to: [email protected] (4/26)
SPACE AVAILABLE: Greenwich CT: Up to 1,500 Sq Ft Negotiable Immediately. 1 to 5 yr lease/Join The Brand Gallery and PGM Artists in their fully furnished, private Western Greenwich office building Class A, state of the art digital media office complex & campus. More info/inquire: HERE (4/26)
JOB OPENING: DIR AFFILIATE MARKETING/Sportsman Channel/WI: Oversee/Execute Affiliate Marketing Plans and develop Sales Pitches. Strategic thinker. Excellent writer a must. 5-7 yrs exp. Resume to: [email protected] (4/26)
JOB OPENING: COORD, RSRCH/Crown Media Family Networks/LA: Provide admin support to SVP of Rsrch & Rsrch Dept. Pull/deliver Nielsen overnights & weekly reports for Hallmark Channel & Hallmark Movie Channel. BA deg req’d. Apply HERE (4/25)
JOB OPENING: RESEARCH COORDINATOR/Screenvision/NY: Colg grad, 1 yr. exp w/Nielsen TV measurement & MRI. Excellent analytical & written skills, detail oriented, strong excel, math & ppt skills, req. Apply here (4/25)
JOB OPENING: PR MGR/SundanceTV/NYC: Dvlp, implement effective PR strategies & campaigns resulting in media coverage for Sundance. Lead idea generation, dvlp/execute events & social media campgns. Strong w/pitches a must. Submit res HERE (4/25)
JOB OPENING: OPERATIONS TECH SPECIALIST/Beverly Hills: Mng meta data, track assets, media transcode & dist req’s. Prepare hard drives, internet file transfers, render support materials, timecode burn copies of series/films. Resumes HERE (4/25)
JOB OPENING: SR RSCH ANLST/A+E NETWORKS/NY: Provide research-based analysis aimed at supporting Ad Sales & Marketing departments. Det oriented, strong written/verbal comm skills. 2+ yrs media rsrch @ cable, brdcst, rep firm, synd or ad agency; Natl Nielsen systems & data knwlg a must! Post: 178719 Apply here (4/25)
JOB OPENING: AUDIENCE RESEARCH ANALYST/NBCU/Miami: Support NBCU LatAm channels with reporting and basic research. Nielsen/IBOPE exp a plus. Minimum BA and 1yr related exp required. Apply Here (4/25)
JOB OPENING: SR MGR DIGITAL SALES RSRCH/ABC/NYC: 5+ yrs Digital Rsrch exper req. Creates & mgs analysis, trends & data. Strg exp w/tools Freewheel, ComScore, Double Click, Omniture, etc. & digital vendors. SEND RESUME: [email protected] (4/24)
JOB OPENING: MGR. NEWS RSRCH/ABC/NYC: Creates & mgs analysis, trends & data for News. 4+ yrs TV media rsrch exper req, Strg exp w/resrch tools and software syst such as Galaxy, NPower, StarMedia SEND RESUME: [email protected] (4/24)
JOB OPENING: MGR SOCIAL MEDIA & DIGITAL MKTG/FYI/NY: Oversee SM strategy/implementation (Facebook/Twitter) & dvlp consumer engagement initiatives to drive tune-in for newly rebranded net. 5+ yrs SM exp in cable/brdcst. Apply: HERE (4/24)
JOB OPENING: EXEC PROD/H2/NY: Create, develop & oversee quality prgmng on H2. Strong development & show runner skills. 5+ yrs prgmng exp in a media environment.Passion for info-driven content. Apply: HERE (4/24)
JOB OPENING: SR. WRITER/PRODUCER/AMC/NYC: Experience producing outstanding launch campaigns and on-air promos for scripted dramas. Exceptional writing skills required. Submit CV and link to online reel APPLY HERE (4/24)
JOB OPENING: PROMO PREDITOR/AMC/NYC: Seeking self-motivated Avid editor with proven experience crafting on-air promos for scripted dramas. Trailer experience is also a plus. Submit CV and link to online reel APPLY HERE (4/24)
JOB OPENING: DIGITAL AE/Turner ENT/NY: looking for seasoned Digital AE. 3-5 yrs sales exp req’d. Support ENT & Young Adults. Create, present proposals to secure business. Dvlp/maintain client & agency relationships. Resumes HERE (4/24)
JOB OPENING: SR SALES PLANNER/Outcast Media/NYC: Develop and execute media proposals, Monitor Campaigns, Coordinate btwn Client & Traffic Dept, Need BS + 3-5 years planning exp, Media math, Experience with CPM Negotiations, highly organized, strong excel. Apply HERE (4/24)
CASTING CALL: Companies can showcase their casting notices/casting calls here. For information on rates and specs for posting a casting notice, please email Trish at [email protected]
EXPERT SERVICES ADS: These ads are for companies or people who offer an expertise in the field of media by way of production, voice over artistry, writing, set development, etc. For information on rates and specs for posting an Expertise Service ad email Trish at [email protected]
INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].
SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at [email protected].
SITUATION WANTED: Development Pro (LA): over 10 yrs exp. Looking to be hired within company or net. Great track record with tape, can cast/shoot/edit. Able to leap tall buildings in a single bound! Contact: [email protected] (4/30)
E-mail [email protected] or call Trish Pihonak at 203-899-8459 for rates and specs for Job Openings.
Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.
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