Marketers’ guide to selling online

Though only 7 percent of organizations say that increasing sales through social platforms is a priority, the number continues to grow. Here’s what the tactic can do for you.

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Ragan Insider Content

Today’s social platforms are powerful multimedia tools with the ability to sway elections, spur revolution or inspire widespread adoption of the phrase: ” Cash me ousside how bow dah?”

Social media can also be a very effective sales tool.

Selling through online platforms is currently only a priority for 7 percent of organizations’ sales teams, the number is growing.

Here are a few reasons why:

Social sellers create 45 percent more opportunities.

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