Sunday, May 19, 2013

18 Links to Writing & Marketing Blog Posts



By: Joel Friedlander @jfbookman

Every author knows the importance of a well-designed book cover can never be overstated. However, moments after being engaged by your cover, readers are going to flip your book over to read the back cover.

If your cover is good enough to grab readers, your back cover copy needs to convince them to buy. For authors who self publish this can be a challenge because writing promotional copy many not be their area of expertise. Plus, for many authors it’s never easy to “brag” about themselves and their own work.

Here are seven essential tips that provide you with a success formula for creating back cover copy that motivates your crowd to take action.


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If you missed my writing & marketing tweets and retweets yesterday, here they are again: 
  1. 7 Secrets to Writing Persuasive Back Cover Sales Copy http://ow.ly/l8bHx via @jfbookman
  2. 5 (off the wall) tips to get back on the writing track by Casey Voight via @TeamMegaphone http://ow.ly/l8cSD
  3. 5 Tips for Submitting to Writing Contests: http://t.co/0S14rBVZRB @EDFsChronicles RT @elizabethscraig
  4. Ebook Publicity: A Checklist for Success http://ow.ly/l7Rvq
  5. Writing an epic--getting stuck: http://t.co/qJADUrbkKy @matty_gibbon RT @elizabethscraig
  6. So why is it BENEFICIAL to enter a (writing) contest?  You know, besides the obvious - winning prizes http://ow.ly/l7RUC
  7. The Death of a Pseudonym http://ow.ly/l7S69 via @PassiveVoiceBlg
  8. 17 Steps to a Reader-Grabbing Title http://ow.ly/l7Sl9 via @KMWeiland
  9. Seven Ideas for Crafting Creative Book Reviews http://ow.ly/l7Srg via @JodyHedlund
  10. Notes from Tabor Lane: Today's 18 Links to Writing & Marketing Blog Posts http://ow.ly/l7Oii
  11. 45 Synonyms for “Old” and “Old-Fashioned” http://ow.ly/l85uX via Daily Writing Tips
  12. How Ian Fleming Turned James Bond Into A Bestseller http://ow.ly/l86qB
  13. Three Ways to Make Your Protagonist More Realistic (and More Lovable) http://ow.ly/l86xa via @write_practice
  14. If You Could Do Anything for a Living, What Would You Do? http://ow.ly/l86M6 via @jeffgoins
  15. Discussion: Do Writers Need Social Media? http://ow.ly/l8aJd via Writability
  16. 3 Ways to Improve Your Website Design http://ow.ly/l8aSh via @JaneFriedman
  17. Want More Retweets On Twitter? Use An Exclamation Point! [STUDY] http://ow.ly/l8bkn
  18. Six Core Issues Facing Writers Today http://ow.ly/l8793 via Writer Unboxed 

I’m always looking for great content to share. If you have a writing and/or marketing blog, or have a favorite that you visit often, please leave a link in the comment section. Thanks for stopping by.

Happy writing & running, Kathy

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