Facebook mobile-only users on the rise

According to CNET, approximately 20 percent of Facebook’s users access the social network only on their mobile device. That’s a heck of a lot people. Do the math. That equates to 102 million people.

Mobile-only users have increased exponentially. Factor in the fact that people are always on-the-go, it’s no wonder heavy laptops are being used less and less. Does anybody remember the big, bulky desktop?

Although computers are now coming in smaller and smaller sizes, mobile-only users have increased. People want information in the spur of the moment. Now.

Facebook has been able to capitalize on the amount of mobile-users by offering companies mobile ads. This means that mobile users will not be able to escape ads. However, according to TechCrunch, mobile ads cannot be shown simultaneously, as seen on Facebook’s desktop version – mobile ads can only be shown one at a time.

What does this entail for companies around the world? Get off your butt and start thinking about creating a MOBILE friendly version of your website! We recommend using wix.com, or DudaMobile. Both are very easy to use and they make your website mobile instantaneously. Not bad for a generation that demands instant action.

 

2 Comments to “Facebook mobile-only users on the rise”

  1. Interestingly those recent changes to their mobile aps have contributed to the fact that now 14% of their revenues come from that source according to Inside Facebook at least.

    http://www.insidefacebook.com/2012/10/23/facebook-addresses-mobile-monetization-concerns-with-stats-and-reminders-about-newly-launched-products/

    Just as Google has become increasingly cluttered with ads, the same will surely happen with Facebook’s mobile offering?

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