Events

Advanced Journal Development: Strategic development for journal managers

Overview

This course has been designed as a follow-on from Journal Development 1 which provides participants with a toolbox system for planning the development of their journals. This more advanced course looks at overarching strategies for journal development including acquisition and portfolio development. The course is built around case studies to allow participants to work on simulated scenarios in order to discuss and test ideas and strategies with their peers and the course facilitators.

Programme

• The big picture: globalization; of research and publishing; access models – the implications of repositories and different systems; the influence of non-traditional publishers – removing the middleman?: data and journals – pressure to include and exclude; technology; innovation and new services – who is pushing whom?
• Partnerships and collaboration: contracts, implications, advantages and disadvantages
• Building on strengths and weaknesses: how to identify and resolve weaknesses before they become problematic
• Journal development strategies: list management and title management, new titles – acquiring and launching, closing and selling journals
• Using development to build strategic success: objectives and plans, identifying and bidding for new journals.

  By the end of the course delegates will be able to

Propose longer-term strategies for developing their organization’s journals – including plans and proposals to develop existing titles and for acquisitions and new launches.

 Who should attend (Level 2-3 course)

This course is aimed at delegates who have experience of managing and developing journals and are looking for a more senior workshop that will examine wider strategic decisions. Delegates will ideally have already taken the ALPSP Journal Development 1 course, although this is not essential.

 Tutors

Pippa Smart, PSP Consulting

Pippa Smart is a research, communication and publishing consultant, working for her own company, PSP Consulting. She has been in scholarly publishing for over 20 years, working for CAB International, Blackwell (Wiley) and Cambridge University Press. She then became Head of Publishing at INASP, directing initiatives to support research publishers within Africa, SE Asia and Latin America. She specializes in editorial strategies and copyright, and has developed many training courses as well as providing advisory services for journal publishers around the world. She is the editor/author of the monthly ALPSP Alert newsletter, and also the Editor-in-Chief of Learned Publishing.

Miriam Maus, Wiley 

Miriam is currently Director of Editorial Management at Wiley and has over 15 years of experience in academic and educational publishing. She has particular expertise in client management, renewing and winning business, managing diverse teams through periods of change, leading complex global projects, turning strategies into practical actions and building strong internal and external networks.

 Delegate comments

 “Was good for focusing thoughts ready to implement own journals strategy.” Helen Waller, NETSCC 

The course tutors were engaging and led discussions that got right to the heart of the important issues surrounding publishing strategy and journal development.

Ellie Gilroy, Taylor & Francis

This course will commence at 09:30 (registration, with tea/coffee, from 09:00) and end at approximately 17:00.
Members           £365.00 (+ VAT where applicable)
Non Members   £530.00 (+VAT where applicable)
Venue: West One (De Vere), 9-10 Portland Place, London, W1B 1PR, T: +44 (0)871 222 4832 (Map)
Contact: Melissa Marshall  T: +44 (0)1622 871035 E: Melissa.marshall@alpsp.org

How to book
Please note that you will need to log in to your account or register a new account to book a place on this training course. If you have any questions about this please email Melissa Marshall or any of the ALPSP team.
(1611JDV2)