Southpaw Bears All - Ep 1: Immortal Brands by Southpaw published on 2019-01-18T17:11:23Z Take a look behind the scenes at our latest podcast ‘Southpaw Bears All’ discussing Immortal Brands and the 4 ills of modern marketing with Strategy Director Niki Macartney, Head of Content Ria Campbell and behaviour expert Seamus O’Farrell. Listen as they discuss the challenges behind brand mortality, consumer loyalty and the changing (and unchanging) advertising landscape, and discover hints and tips on how brands can not only survive, but thrive in 2019. Genre Business