Patience is Key
One important factor to consider is the user’s patience. Many of us these days are accustomed to instant gratification, especially when we are online. You will want to ensure that your web page loads fast because even a one-second delay can result in a reduction in conversions. When it comes to loading speeds, you don’t have a second to waste.
Consider the Eight Second Rule
Generally speaking, you have only eight seconds to get your visitor’s attention. This is not a lot of time to engage your user when they first land on your law firm website. In order to grab someone’s attention immediately, consider the following when implementing your law firm website designs:
- Your headline should be brief and to the point.
- Sign-up buttons should be large and clear.
- Implement power words to for enticing and engaging copy.
- Use hover effects on buttons.
Your law web design should be easy to navigate, have insightful and accurate information, and entice your potential clients to want to come back for more. Consider hiring a specialty service that has the knowledge and skills to turn your website into a place where your clients will want to come and stay awhile.
For all your legal website needs contact Law Firm Sites.
