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UberEATS makes its way to Singapore

Goodbye NYC, hello SG.

UberEATS exited NYC in April, so the company can "narrow its focus." Apparently, that includes testing the waters in Asia, because the 10-minute food delivery service is now available in Singapore. The country's residents can download the standalone UberEATS app from either iTunes or Google Play, but the service is only limited to 100 restaurants' menus and to Singapore's Central Area at this point. That region includes some of SG's busiest urban districts such as Orchard, a popular tourist destination where you'll find a slew of shopping malls.

There's no shortage of places to eat in the country, from hole-in-the-wall to ritzy restos, and other food delivery services already operate in the region. Even McD's does delivery in Singapore. But it makes sense for Uber to launch the service in its first ever Asian market, which also happens to be one of the richest and most technologically advanced countries in the world. This initial roll out will give the company a chance to gauge people's interest in UberEATS and could lead to availability in other Asian metropolises.