In the sea of information, flowing from the ocean of the information age, how do you get your target audience to engage with your content in an economy where attention is scarce? In the new digital economy, we now call the Attention Economy, where time is the currency, how do you get your audience, prospects, and customers to pay attention to your message? In this video, I highlight three critical digital marketing rules of engagement you must adhere to in the Attention Economy.
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Perfect timing as I’ve been having problem getting subscribers to open my emails..Now I what needs to change in my marketing
Your video said all the right things. Content is growing exponentially on the internet. Your term Attention Economy really hits the nail on the head. Time is money, and just like anything else there is an opportunity cost for everything that we do. The three E’s really state in a simple way just how important original relevant quality content is key to having a successful website.
If your point is that Attention is at a Premium, your video should communicate your content in less time…it was somewhat redundant with an overlong introduction. On the other hand, your “Enlightenment” section lacked enough content/example. Also, to get people to listen to you an intentional soft voice or even a whisper will grab and hold attention more than increased volume or yelling. I appreciate your intention, but didn’t care for the video or presentation of content.
Excellent video, Douglas! I am like a sponge for your information. You practice what you preach and I can’t get enough of it. It’s very useful to me in my business.
Love this! Explains the Attention Era perfectly.
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Hi Douglas, great video, thanks for the share!! First video of your I’ve seen and I’ll be checking out the others. I liked that you filmed outside. I, like many others, like making the content and think that the content marketing side of it is can be tedious, but it’s a necessary evil. Have thought about starting to make videos. Love it, keep it up!!
Hi Douglas, great video, thanks for the share!! First video of your I’ve seen and I’ll be checking out the others. I liked that you filmed outside. I, like many others, like making the content and think that the content marketing side of it is can be tedious, but it’s a necessary evil. Have thought about starting to make videos. Love it, keep it up!!
Hi Douglas, great video, thanks for the share!! First video of your I’ve seen and I’ll be checking out the others. I liked that you filmed outside. I, like many others, like making the content and think that the content marketing side of it is can be tedious, but it’s a necessary evil. Have thought about starting to make videos. Love it, keep it up!!
Hi Douglas, great video, thanks for the share!! First video of your I’ve seen and I’ll be checking out the others. I liked that you filmed outside. I, like many others, like making the content and think that the content marketing side of it is can be tedious, but it’s a necessary evil. Have thought about starting to make videos. Love it, keep it up!!
Hi Douglas, great video, thanks for the share!! First video of your I’ve seen and I’ll be checking out the others. I liked that you filmed outside. I, like many others, like making the content and think that the content marketing side of it is can be tedious, but it’s a necessary evil. Have thought about starting to make videos. Love it, keep it up!!
Hi Douglas, great video, thanks for the share!! First video of your I’ve seen and I’ll be checking out the others. I liked that you filmed outside. I, like many others, like making the content and think that the content marketing side of it is can be tedious, but it’s a necessary evil. Have thought about starting to make videos. Love it, keep it up!!
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Hi Douglas, thank you for this very informative video. You are so right about information overload, and I have wondered if it’s still viable to cut through all the noise and through to the individuals who would nost benefit from my services. I suppose one way is to adhere to your advice of the three E’s! Thank you.