To read or not to read? Website rules are longer than Shakespeare

The average privacy policy in Britain is 3,692 words long, and the average terms of service adds another 6,506
The average privacy policy in Britain is 3,692 words long, and the average terms of service adds another 6,506
CORBIS

It is not a job that anyone is likely to want, but reading the terms and conditions of Britain’s most popular websites would be almost a full-time occupation.

If the average Briton wanted to read the small print of every website they visit in a typical year, it would take 124 working days, according to analysis by The Times. This equates to roughly six months of full-time employment.

The staggering length of the sites’ terms and conditions is to blame: for the ten most-visited websites in Britain, they amount to more words than Romeo and Juliet, Macbeth, Hamlet and The Tempest combined.

The terms and conditions on Apple’s iTunes website alone come to more than 23,000 words. The small print on the