Innovation is the New Black ! Client’s Cloud Journey Starts!

Innovation is the New Black !

Technology is growing at an exponential rate and influencing consumer behavior.

Erns&Young’s recent study shows that by 2020, 80% of the global population will have an access to mobile technology and it is anticipated there will be more than 50 billion connected devices globally.

Social media and unprecedented access to information, such as peer-to-peer product and service reviews, are giving greater power to consumers, creating more informed and demanding customers.

 These experiences are shaping consumer expectations across all sectors. Consumer expectations are changing day by day, so the organizations need to be more agile and they have to have the Innovation on top of their agenda.

Cloud Journey starts

Simply put, it’s an evolution. Cloud computing is following the same pattern of other technologies that have shaped busi­ness and society. Take electricity, for example. Even after the first public power supply lit the streets; it took time for busi­nesses to learn how to really capitalize on this new technology.

Business leaders are working through this transition with cloud right now.

Disrupting One’s Own Business Model

Disruptors are reinventing business processes with digital transformation. Front line decision making, real time insight driven processes and digital innovation.

Often the route to innovation is a “business model disruptor” and Cloud is changing the rules of the game with new Business Models.

Cloud at the Center

Mobile, analytics and social business play critical roles in help­ing enterprises differentiate and gain competitive advantage. But cloud sits at the center of these initiatives.

IBM’s Global Cloud Study shows that for the majority of leading cloud pacesetter organizations, cloud is integral to their mobile, social and analytics initiatives – and the big data management challenge that often comes with them. Cloud helps power their entire suite of game-changing tech­nologies.

Enterprises can aim higher when these deployments are riding on the cloud. Mobile, analytics and social implementations can be bigger, bolder and drive greater impact when backed by scalable infrastructure. In addition to scale, cloud can provide integration, gluing the individual technologies into more cohesive solutions.

There is so much buzz around cloud and how it ties into mobile, data, social, analytics. So how do companies know what to focus on?

If the customers are at the point where they are trying to build a strategy, they can engage with IBM through IBM Cloud Consulting Services. IBM has 37.000 consultants involved in all aspects of client engagements relating to cloud World Wide. You may reach the Local Cloud experts through IBM Local Web-pages.

There are deep capabilities around building and managing clouds. Private, Public, Hybrid Clouds. This is what we called “IBM as a service” which includes infrastructure as a service (IaaS) including SoftLayer, platform as a service (PaaS) and Software as a Service (SaaS) Offerings. You can reach the Full Spectrum of Cloud Capabilities through IBM.com and check Thoughts on Cloud for more insights, news and analysis for Cloud

Cloud as a growth engine for your business, and it talks about restless reinvention. It’s not just about technology alone. It’s about the culture. It’s about understanding the technology shifts that are occurring. It’s about transforming the business and also the leadership capabilities and also understanding what it means for the business to innovate.

Innovation is everywhere. Watch the University of Bari and how cloud is helping fishermen find new marketplaces for their fish business and leverage technology so they can sell more—it’s really about what clients are doing with technology.

They’re fundamentally changing their business models; changing their clients’ experiences and creating better engagement, because the more they know about their clients, and the more they engage with them, the more those clients are likely to stay with them and be loyal.

Stay tuned for more on Cloud …

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