The Truth About DIY Marketing for Small Business
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Small Business marketing usually involves a mix of 3rd party and do-it-yourself options. Here are 5 DIY marketing tips for anyone marketing on a budget.
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The Truth About DIY Marketing for Small Business
- 3. or is it? Why by Tintin44, CC BY-NC-ND 2.0
- 4. Most marketing professionals will tell you to steer clear of the DIY bug
- 5. But, take a look around the web And you’ll find an abundance of guides, tips and tools that make it seem like anyone can market their business on their own.
- 6. Sowhichisit? Is DIY Marketing Good or Bad?
- 7. or is it? Thetruthis it depends on you.
- 8. LET'S FACE IT Many small, independent businesses are working with limited budgets. It doesn’t always make sense to spend the money on a graphic designer or marketing professional every time you need to create a presentation or send an email newsletter.
- 9. Are great if you have an eye for good design and layout. Tools like...
- 10. Forothers?
- 11. Not so much.
- 12. THE KEYWITH DIYMARKETING Isn't as much figuring out what you CAN do, as what you absolutely CANNOT do.
- 13. TIP #1 BE REALLY HONEST W I T H Y O U R S E L F
- 14. Know where your talents lie and what you can realistically take on. Enlist the help of people you trust: an expert, a mentor, a business partner.
- 15. TIP #2 DETERMINE THE VALUE O F Y O U R T I M E
- 16. Is your time more valuable spent building relationships with your customers? Or in figuring out the ins and outs of SEO?
- 17. TIP #3 LIMIT THE SCOPE O F Y O U R A C T I V I T I E S
- 18. Sometimes the best option when you don’t have the budget or experience to do it right, is to wait until you do.
- 19. TIP #4 LEARN TO MANAGE Y O U R E X P E C T A T I O N S
- 20. You won’t have the skills and expertise of someone with years of experience in their marketing discipline. So don’t think you’ll achieve the same outcome.
- 21. TIP #5 HAVE PATIENCE L O T S O F I T
- 22. DIY marketing takes longer to implement. And longer to see results.
- 23. Ultimately, marketing on a budget is going to involve a mix of 3rd party and do-it- yourself options.
- 24. Sofindthebalance, anddevelopaplan. the balancing act by kylesteed, CC BY-NC-2.0
- 25. Thanks! Good luck on your DIY Marketing journey. For more marketing tips visit my site here jgenowmarketing.com