Pursuits
TGI Friday’s Giving Away Burgers to Drum Up Social-Media Buzz
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The battle to draw millennials’ attention on social media has come to this: TGI Friday’s will trade you a burger for a tweet.
Starting Wednesday, customers who buy a hamburger at the restaurant chain will receive a code they can share on their social-media networks. The first friend who clicks on the link and snags the code can redeem it for a free burger at any Friday’s location.