Capgemini Research Institute

This edition delves into the unprecedented growth and the myriad opportunities that generative AI brings to the field of marketing.

Generative AI is becoming an integral part of many people’s personal and working lives for activities traditionally thought exclusive to the human mind, such as generating content and brainstorming.

Harnessing the value of generative AI: Top use cases across industries

The Eco-Digital Era^TM: The dual transition to a sustainable and digital economy

Harnessing the power of technology for a sustainable future

Heightened sustainability awareness yet lagging actions

Preserving the fabric of life: Why biodiversity loss is as urgent as climate change

Low-carbon hydrogen: A path to a greener future

Looking towards the future of the automotive industry 

Sustainability is a cornerstone of today’s manufacturing operations, but are organizations doing enough?

Food loss or waste continues to be a major problem across the lifecycle of food. 

The growing urgency around climate change has placed it at the forefront of global issues.

Cutting-edge laboratories are driving innovation and competitiveness within the pharmaceutical industry.

As the global economy enters a software-led, digital era, software has gone from a good-to-have tool to a key asset for competitive success and value creation.

The power of open minds: How open innovation offers benefits for all

Of the technological advancements on the digital frontier in recent years, digital twin technology has been one of the most talked about. But what is a digital twin exactly?

A whole new ball game: Why sports tech is a game changer

How immersive experiences and the metaverse benefit customer experience and operations

How to prepare your organization for a quantum advantage now.

The state of 5G and edge in industrial operations.

How automotive OEMs can harness the potential of software-driven transformation.

2024 consumer behavior tracker for the consumer products and retail industries

Illuminating the path: Building resilient and efficient supply chains in the consumer products and retail industry

Why CMOs should enable real time marketing to drive sustained growth

Future-ready education: Empowering secondary school students with digital skills

How companies can make life better for their most important assets

Conversations for tomorrow #2

Creating the hybrid-workplace leader

Governments today are expected to address a wide range of complex, interconnected challenges. 

The growing urgency around climate change has placed it at the forefront of global issues.

Unlocking the data premium at speed and scale

How smart organizations use data ecosystems to gain an unbeatable competitive edge

How to drive AI at scale to transform the financial services customer experience

The telecom sector is embarking on a journey towards autonomous networks

Cloudification of networks

In recent years, there has been a notable trend in Europe and the United States towards reindustrialization: re-establishing global supply chains and manufacturing operations closer to – or within – their domestic markets.

Examine the position of connected products as an integral aspect of the modern consumer lifestyle, with one-third of consumers now using connected products around the clock.

Augmented resilience, performance, and sustainability will allow organizations to take a customer-centric focus

Progress in digital technologies and rapidly evolving customer demand have led to a new level of interconnectivity, driven by advanced software and unprecedented volume and quality of data.

Pursuing long-term resilience

Explore strategic insights to help ensure profitable growth and future readiness across both P&C and life insurance domains.

Drivers, opportunities, and risks shaping the property and casualty insurance industry in 2023

Become an underwriting trailblazer: Chart your transformation across the shifting risk landscape

The aging well opportunity: how trust and engagement can unlock growth for insurers

The Wellness revolution: How insurers are driving growth with customer well-being

Is your cloud journey taking you where you need to go? Create business value in an innovation-powered future

Embracing a brighter future: Investment priorities for 2024

Where are organizations investing?