Women in Marketing The Drum Sexism

The Drum launches second annual Women in Marketing study

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By Katie McQuater, Magazine Editor

March 12, 2015 | 2 min read

The Drum has launched its second study into the experiences of women working in the marketing services industries.

The study's objectives are to build a picture of the experiences of women in the marketing industries today, identify and highlight women's views of the industry, and identify the challenges facing women in the sector.

Launched to coincide with International Women's Day, the inaugural study last year found that almost half (49 per cent) of respondents to the anonymous survey had experienced sexism during their careers.

Women of all ages, roles and levels of seniority across the marketing, advertising, digital, design and PR industries, as well as client-side marketing roles, are encouraged to share their experiences and opinions by completing the anonymous survey here.

The survey will remain open for four weeks and is now also open to women in marketing roles outside the UK.

The Drum has a continued commitment to celebrating the contribution of women across all parts of the marketing industries, which includes our regular Girl Guides series of interviews with high-profile inspiring female figureheads.

Earlier this week, The Drum announced a partnership with Google to identify the top women in search.

The below infographic highlights some of the key stats from last year's Women in Marketing study. If you have any comments or questions about the survey, contact us at research@thedrum.com.

The Drum Women in Marketing study
Women in Marketing The Drum Sexism

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