Facebook Is Said to Be Working on Competitor to Twitter’s MoPub
This article is for subscribers only.
Facebook Inc. is working on a competitor to Twitter Inc.’s mobile-advertising distributor MoPub, according to people with knowledge of the matter, a bid to win more business in a growing market.
The product is among several advertising moves that may be announced at the company’s F8 developer conference this month, though Facebook hasn’t yet decided whether it will release it then, said the people, who asked not to be identified because they’re not authorized to speak publicly about the matter.