Companies are creating full product lines of connected nursery devices for a new generation of parents. Project Nursery and Happiest Baby are two examples of companies creating high-tech product lines for young parents. On the show floor, everything from smart breast pumps to at-home medical diagnostics tools and cutting-edge cognitive learning wearables made their debus. Willow, a wearable breast pump, garnered awards as one of the best finds of the show from numerous press outlets. The Bump sponsored the second annual Best of Baby Tech Awards, with an A-list panel of judges including The Bumps Head of Digital Content Julia Wang, Zuckerberg Media CEO Randi Zuckerberg, and others.
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