Ahead of Launch, Tango Raises $5.7M to Streamline the Documentation Process

Founded in June 2020, workflow intelligence platform Tango is planning to use its funding to nearly double its team and build out its product.

Written by Cassidy Ritter
Published on Aug. 24, 2021
Ahead of Launch, Tango Raises $5.7M to Streamline the Documentation Process
tango founders
Tango Co-founders Dan Giovacchini, Ken Babcock and Brian Shultz. | Photo: Tango

Onboarding a new employee can be time-consuming, especially if you don’t have how-to guides and training documents readily available. Rather than walking a new hire through daily tasks or spending time recording a training video, Ken Babcock, Dan Giovacchini and Brian Shultz launched a solution.

Tango is a workflow intelligence platform that streamlines the documentation process. Here’s how the platform works. A Google Chrome extension integrates with the tools and platforms you’re already using to shadow your actions in real time. These actions are then transcribed into a document with URLs and screenshots creating a sharable, step-by-step tutorial.

Ahead of Tango’s public launch, the company announced on Tuesday it raised a $5.7 million seed round. Wing Venture Capital led the round with participation from GSV Ventures, Red Sea Ventures, General Catalyst, Outsiders Fund and several angel investors. 

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“The funding we received is a reflection of what our customers expressed during our discovery phase,” Babcock, CEO and co-founder of Tango, told Built In via email. “Many of these same customers spoke to our investors about the pain they experienced creating [and] maintaining documentation, ramping new hires and scaling their teams in a remote/hybrid world.”

Tango’s beta version will be available for free to the public in late September, according to a news release. 

So far, Tango’s pilot platform has been used by operations teams in departments such as sales and customer support. Moving forward, Tango plans to used the fresh funding to hire additional staff and build out the platform. Tango, which has 13 employees, is actively hiring for nine positions on its engineering, growth, marketing and product teams.

“We hope to build a robust platform complete with insights on how teams are working most effectively and where opportunities for efficiency exist,” Babcock said. “Team leaders passionately asked for this level of visibility into how work gets done.” 

Last year Babcock, Giovacchini and Shultz dropped out of Harvard Business School to launch Tango. The Los Angeles-based startup was founded last June. Giovacchini is the company’s president and Shultz serves as the CTO.

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