Back by popular demand, TTi's free webinar on "Hospital Sales: It's in the VAC."

"VACs and payers are your customers - so give them what they want and need. It's doable if you're smart about it,” says Dr. Elizabeth Brooks, EVP of Global Commercialization Services for TTi. Beth will discuss the most common question we are asked, "How do we provide evidence of combined clinical and economic value at launch?”

Learn how to measure value from a hospital's perspective including:

• What data elements are important?
• How do you generate the data?
• How do you package the information for the VAC?
• Who delivers the information to the VAC?

7a3d146beed3
  • Maxresdefault_(2)
    Dr. Elizabeth Brooks
    Beth is a renowned health economist who has helped medical device, biotechnology and pharmaceutical clients around the world succeed in the US healthcare marketplace. With more than 20 years of experience in helping clients with market access and reimbursement challenges, her expertise includes design of cost-effectiveness, budgetary impact, and predictive value analysis models; development of interactive pricing tools; and design, analysis, and communication of prospective health economic studies to inform healthcare decision-making.

    Beth is known for her practical approach to market access and skill in analyzing complex market scenarios and designing creative, cost-efficient research and communication programs to impact both traditional and non-traditional market uptake channels. Dr. Brooks holds a Ph.D. in mathematics from Duke University.