This article published as:
Tacchi, Jo A. and Watkins, Jerry J. (2007) ‘Participatory Research and
Creative Engagement with ICTs'. In Proceedings ACM Sensys 2007
workshop "Sensing on Everyday Mobile Phones in Support of
Participatory Research", the Sensys Conference Hotel, the Swissotel
Sydney.
Copyright 2007 ACM
Accessed from http://eprints.qut.edu.au
Participatory Research and Creative Engagement with ICTs
Jo Ann Tacchi
Jerry Watkins
Queensland University of Technology
Creative Industries Precinct
Queensland 4059, Australia
+61 7 3864 8178
Queensland University of Technology
Creative Industries Precinct
Queensland 4059, Australia
+61 7 3105 7353
j.tacchi@qut.edu.au
jj.watkins@qut.edu.au
ABSTRACT
This paper reports preliminary findings from the Finding a Voice
project, an ethnographic investigation into the development and
consequences of participatory content creation programs in
underserved communities in India, Indonesia, Nepal and Sri
Lanka. The project explores how information and communication
technology can be used to enable both civic and cultural
participation, and creative engagement within such communities.
The research is informed by Ethnographic Action Research and
Participatory Design methodologies, as well as observation of
local communicative ecologies.
Categories and Subject Descriptors
H.5.1 [Information Interfaces and Presentation]: Multimedia
Information Systems — evaluation/methodology
General Terms
Design, Theory
Keywords
Ethnographic Action Research, Participatory Design
1. INTRODUCTION
There are complex interrelationships between social and
technological networks, and issues of access versus effective use
or engagement [1]. Within the development communication field,
a gap exists between technology and development, caused by the
rapid evolution and expansion of technologies and technological
determinist responses from development agencies [2]. Some argue
that this gap is a more fitting focus of our attention than digital
divides between developed and developing countries. There is
growing recognition that ICT access should go beyond the
provision of infrastructure – key factors for sustainable uptake
include awareness, engagement, motivations and barriers to use;
as well as broader issues of participation in networks, societies
and cultures [3,4,5,6].
This paper is based upon preliminary findings from the current
major research project Finding a Voice: Making Technological
Change Socially Effective and Culturally Empowering [7]. This
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project is funded by the Australian Research Council in
partnership with UNESCO and UNDP. It takes place across a
network of 15 community ICT centers in India, Nepal, Sri Lanka
and Indonesia. The research investigates the development and
consequences of both strategies and processes for participatory
local content creation at each study site; through engagement with
fixed and mobile digital technologies, as well as more traditional
media like radio and TV.
2. CREATIVE ENGAGEMENT with ICT
Whilst new technologies can provide new and interesting ways for
civic, political and community involvement, they may also widen
existing gaps “further blocking access to those already without
access” [8]. In contrast, this research is formed around
communication design principles which foreground ‘human’
rather than ‘technical’ determinants of ICT usage [9]. We believe
that effective integration requires more than simply providing
training in computing and allowing people to use the internet to
access information from elsewhere. We explore how ICT can be
integrated in ways that prioritize local issues at the community
level; and enable underserved communities to both find their
voice and to be heard within civic and cultural spheres.
Researchers on the Finding a Voice project have worked closely
with communities at the study sites to develop local participatory
content creation skills using microdocumentary production
techniques. This training is characterized by a workshop in which
a small group of participants are trained in digital literacy,
narrative and content creation techniques in order to produce their
own short audio or video stories. A feature of this
microdocumentary training is the use of off-the-shelf hardware
and applications including digital video and stills cameras and
editing software. This form of co-creation can develop new paths
for community knowledge whilst enhancing community life [10].
3. METHODOLOGY
These co-creation activities have been informed by Participatory
Design (PD), one of the few formal methodologies that considers
the user as an equal collaborator within the design process [11].
With regard to Finding a Voice, it was realized that the close
integration of – and skills transfer between – the research team
and participants would be essential to the successful
implementation of co-creative community projects: “Really
participatory design requires a shared form of life – a shared
social and cultural background and a shared language. Hence,
participatory design means not only users participating in design
but also designers participating in use” [12].
The overall Finding a Voice project uses Ethnographic Action
Research (EAR). This participatory research methodology
combines ethnographic approaches, participatory techniques and
action research. Local researchers are embedded within target
communities, and their findings are fed into the development of
local initiatives in an ongoing cycle. EAR is therefore a
methodology that combines research with project development. It
has been designed particularly for ICT-for-development projects,
and was largely developed and refined through application and
testing in the field of ICT for poverty reduction [13].
3.1 Communicative Ecology
A focus purely on mobile technologies within this area of research
could result in rather limited findings. Our experience on Finding
a Voice has confirmed that in order to understand the potential
and real impacts of individual ICTs in any given situation, we
need to place this experience within a broader understanding of
the whole structure of communication and information in people’s
everyday lives. Local people generally do not use or think about
an individual medium in isolation from other media: each instance
of communication or information takes place within an existing
‘communicative ecology’; and each community has a unique
communicative ecology. There are many ideas we can use to
study communicative ecology. Key questions to understanding a
local communicative ecology include:
•
What kinds of communication activities do local people (wish
to) engage in?
•
What communications resources are available – content,
technologies, skills?
•
How do they understand the way these resources can be used?
Through this kind of enquiry, both researchers and practitioners
can begin to fully appreciate the complexity of the local context.
4. INITIAL FINDINGS
One of the most interesting creative applications of mobile
technology investigated during Finding a Voice is the e-tuktuk in
Sri Lanka. The e-tuktuk resembles the kind of three-wheel auto
rickshaw that is a common form of transport throughout much of
South and South East Asia. But closer inspection reveals that the
e-tuktuk is a mobile information and communication center,
comprising an outside broadcast unit for community radio; and a
mobile telecenter with a laptop, printer, phone, CDMA handset
connection, loudspeakers and data projector.
The e-tuktuk operates out of the Kothmale Community
Multimedia Centre (CMC), located in the hills of Central
Province, Sri Lanka. This area consists mainly of small villages,
rice paddies and tea plantations. The vast majority of the local
population is Sinhalese, with a large Tamil minority. Amongst its
many applications, the e-tuktuk travelled to an underserved Tamil
community to encourage participation in CMC activities. The etuktuk visit encouraged a group of Tamil boys and girls to
undertake a computing course at the CMC. This is not a familiar
introduction to IT course; rather, the participants are taught to
create personal digital stories or microdocumentaries using ICT
tools. This kind of creative engagement using ICT encourages
learners to talk more openly about their life experiences and the
everyday issues that confront them [15].
5. SUMMARY
Digital inclusion is increasingly measured, not by computer or
internet access, but by technological fluency and multimedia
content creation [1]. Creative engagement describes the ability to
create and manipulate multimedia content in ways that serve
vernacular interests and enable relatively autonomous cultural
participation. This position recognizes that the ICT-fordevelopment debate should extend beyond immediate physical
access to technologies, to consider communicative ecologies and
local specifications – established using participatory methods.
6. REFERENCES
[1] Warschauer, M. 2003. Technology and Social Inclusion:
Rethinking the Digital Divide. Cambridge, Mass, MIT.
[2] Article19. 2005. Experiencing Technical Difficulties: The
Urgent Need to Rewire and Reboot the ICT Development
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[3] DiMaggio, P. and Hargittai, E. 2001. From the Digital Divide
to Digital Inequality. Working Paper, Centre for Arts,
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[4] Katz, J. E. and Rice, R.E. 2002. Social consequences of
Internet use: Access, involvement and expression.
Cambridge, MA: MIT Press.
[5] Rice, R. E., McCreadie, M. and Chang, S. L. 2001.
Accessing and Browsing Information and Communication.
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[6] Selwyn, N. 2004. Reconsidering political and popular
understandings of the 'digital divide'. New Media and Society
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[7] Finding a Voice, 20 Sep 2007. http://www.findingavoice.org
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Eds. London: Sage, 92-113.
[9] Russo, A. and Watkins, J. 2005. Digital Cultural
Communication: tools and methods for community cocreation. In Proceedings of International Conference on
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http://www.engagingcommunities2005.org
[10] Watkins, J. and Russo, A. 2007. Cultural Institutions, Cocreativity and Communities of Interest. In Online
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[11] Spinuzzi, C. 2005. The Methodology of Participatory
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[12] Ehn, P. 1993. Scandinavian Design: On Participation and
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[13] Tacchi, J., Fildes, J., Martin, K., Mulenahalli, K., Baulch, E.
and Skuse, A. 2007. Ethnographic Action Research
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[14] e-tuktuk, 20 Sep 2007. http://www.etuktuk.net
[15] Tacchi, J. and Grubb, B. November 2007. The Case of the
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