The typography of a web book

I’m a sucker for classic old-style serif typefaces: Caslon, Baskerville, Bembo, Garamond …I love ‘em. That’s probably why I’ve always found the typesetting in Edward Tufte’s books so appealing—he always uses a combination of Bembo for body copy and Gill Sans for headings.

Earlier this year I stumbled on a screen version of Bembo used for Tufte’s digital releases called ET Book. Best of all, it’s open source:

ET Book is a Bembo-like font for the computer designed by Dmitry Krasny, Bonnie Scranton, and Edward Tufte. It is free and open-source.

When I was styling Resilient Web Design, I knew that the choice of typeface would be one of the most important decisions I would make. Remembering that open source ET Book font, I plugged it in to see how it looked. I liked what I saw. I found it particularly appealing when it’s full black on full white at a nice big size (with lower contrast or sizes, it starts to get a bit fuzzy).

I love, love, love the old-style numerals of ET Book. But I was disappointed to see that ligatures didn’t seem to be coming through (even when I had enabled them in CSS). I mentioned this to Rich and of course he couldn’t resist doing a bit of typographic sleuthing. It turns out that the ligature glyphs are there in the source files but the files needed a little tweaking to enable them. Because the files are open source, Rich was able to tweak away to his heart’s content. I then took the tweaked open type files and ran them through Font Squirrel to generate WOFF and WOFF2 files. I’ve put them on Github.

For this book, I decided that the measure would be the priority. I settled on a measure of around 55 to 60 characters—about 10 or 11 words per line. I used a max-width of 27em combined with Mike’s brilliant fluid type technique to maintain a consistent measure.

It looks great on small-screen devices and tablets. On large screens, the font size starts to get really, really big. Personally, I like that. Lots of other people like it too. But some people really don’t like it. I should probably add a font-resizing widget for those who find the font size too shocking on luxuriously large screens. In the meantime, their only recourse is to fork the CSS to make their own version of the book with more familiar font sizes.

The visceral reaction a few people have expressed to the font size reminds me of the flak Jeffrey received when he redesigned his personal site a few years back:

Many people who’ve visited this site since the redesign have commented on the big type. It’s hard to miss. After all, words are practically the only feature I haven’t removed. Some of the people say they love it. Others are undecided. Many are still processing. A few say they hate it and suggest I’ve lost my mind.

I wonder how the people who complained then are feeling now, a few years on, in a world with Medium in it? Jeffrey’s redesign doesn’t look so extreme any more.

Resilient Web Design will be on the web for a very, very, very long time. I’m curious to see if its type size will still look shockingly large in years to come.

Have you published a response to this? :

Responses

Jonas

Yes, and that’s great, but to get the font size comfortable, I have to reduce my width to near-mobile width => very short lines.

# Posted by Jonas on Thursday, December 15th, 2016 at 12:19pm

Jeremy Keith

That’s odd. The lines should remain about the same length (10-11 words) regardless of screen width.

3 Likes

# Liked by Marc Drummond on Thursday, December 15th, 2016 at 1:33am

# Liked by 🇭🇹 on Thursday, December 15th, 2016 at 5:34pm

# Liked by Ariel on Thursday, December 15th, 2016 at 5:34pm

Related links

Typography Handbook

You can think of this as a short book or a long article, but either way it’s a handy overview of typography on the web:

A concise, referential guide on best web typographic practices.

Mind you, I take issue with this assertion:

Establishing a vertical rhythm is simple.

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Reflections on Resilient Web Design - Scott Dawson

I’m genuinely touched that my little web book could inspire someone like this. I absolutely love reading about what people thought of the book, especially when they post on their own site like this.

This book has inspired me to approach web site building in a new way. By focusing on the core functionality and expanding it based on available features, I’ll ensure the most accessible site I can. Resilient web sites can give a core experience that’s meaningful, but progressively enhance that experience based on technical capabilities.

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Recommended Reading: Resilient Web Design, a Free e-Book from Jeremy Keith – WordPress Tavern

A jolly nice review of Resilient Web Design.

After just a few pages in, I could see why so many have read Resilient Web Design all in one go. It lives up to all the excellent reviews.

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ET Book · Edward Tufte on GitHub

I’ve always loved the way that Edward Tufte consistently uses Bembo to typeset his books. Here’s a version made for screen and freely licensed.

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Previously on this day

10 years ago I wrote Trust

Debit where debit is due.

14 years ago I wrote Understanding Huffduffer

Brad Colbow is my co-pilot.

16 years ago I wrote Beeb

Burrowing into the BBC beta.

20 years ago I wrote BBEditing PHP

John Gruber has published what is quite possibly the single most useful Applescript I could wish for: PHP Syntax Checking in BBEdit.

22 years ago I wrote The Web Standards Project: Fighting for Standards in our Browsers

The WaSP is bowing out.

22 years ago I wrote Pornolize

There’s a website where you can type in a URL and see the "pornolized" version of any site.