Adidas's Newest Sneaker Is Made of Recycled Ocean Waste

Adidas's Newest Sneaker Is Made of Recycled Ocean Waste
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For Allure, by Sonaiya Kelley.

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We already love the brand's sneakers and trefoil-bedecked athleisure, but now Adidas is giving us a reason to love its politics.

The German sporting-goods company partnered with Parley for the Oceans to introduce a shoe made of recycled ocean plastic and 3-D-printed fibers. And it looks pretty damn stylish:

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"The 3D-printed Ocean Plastic shoe midsole stands for how we can set new industry standards if we start questioning the reason of what we create," says Adidas executive Eric Liedtke of the prototype. "We shouldn't be told to do the right thing. The industry can't afford to wait for directions any longer."

The brand is currently working on a consumer-ready range of footwear and apparel made out of ocean plastic and old gill nets that should be available later this year.

Additionally, Adidas recently phased out plastic bags in retail stores, has ridden its body-care products of plastic microbeads, and stopped using plastic bottles in meetings at its headquarters in Germany.

PHOTOS: ROSMARIE WIRZ/GETTY IMAGES; COURTESY OF ADIDAS

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