SlideShare a Scribd company logo
1 of 4
Download to read offline
Netflix
Lithium Social Media Monitoring
Brand Report
Netflix LSMM Brand Report



                                             Using Lithium Social Media Monitoring (LSMM), we searched
                                             Facebook, Twitter, YouTube, Flickr, and millions of discussion
                                             groups, forums, and blogs to find out what social customers
                                             are saying about Netflix. We set up a query and generated a
                                             concise report on Netflix’s online brand presence (next page).

                                             Here’s what it all means:


Volume of Mentions
The top graph shows a real-time look at how much buzz there is, and how it’s distributed across blogs,
forums, Facebook, Twitter and news sites. You can see here how it’s been trending over time and when
you’re in the application, you can zero in on hot periods to find out what the buzz was all about.


Sentiment Balance
Natural language processing gives an on-the-fly assessment of the tone and sentiment social customers
use in their conversations. The Sentiment Balance here shows the ratio of positive to negative mentions.



Frequent Words Analysis
The middle graph shows how often words relevant to the brand are showing up in social media mentions—
which words and topics are hot now and which appear to be catching on.


Comparative Data
LSMM brand reports include the ability to look at comparative data. We chose to compare Netflix to
Blockbuster, but you can also use it to find out how your campaigns are doing against each other, which of
your products is most popular, even what share of voice your brand has across the entire industry.


Quotes
Find the needle in the haystack. Quotes identify customer testimonials and rants and raves in real-time so
you can connect with fans that love your brand and convert them into Superfans, reach out to influentials,
and resolve issues.



Contact Lithium
For more information on what your brand can do with Lithium Social Media Monitoring, contact
sales@lithium.com.
Netflix LSMM Brand Report
Netflix LSMM Brand Report




 About Lithium
 Lithium helps top brands find their social customers, give them experiences they love, and build brand nations—
 vibrant online communities full of passionate customers. For top brands such as Best Buy, AT&T, Research In
 Motion Limited (RIM), Univision, and PayPal, Lithium is the leading provider of social customer solutions that
 deliver real business results. The Lithium Social Customer Suite offers complete social media monitoring, a
 comprehensive community platform, customer intelligence and social analytics across millions of blogs, forums,
 and social networking sites. For more information, visit www.lithium.com.




 Lithium
 6121 Hollis Street, Suite 4, Emeryville, CA 94608 | Tel: 510.653.6800 | Fax: 510.653.6801 | lithium.com
 ©2011 Lithium Technologies, Inc. All Rights Reserved.

More Related Content

Viewers also liked

Sentiment Analysis and Social Media: How and Why
Sentiment Analysis and Social Media: How and WhySentiment Analysis and Social Media: How and Why
Sentiment Analysis and Social Media: How and WhyDavide Feltoni Gurini
 
Defining Media Convergence
Defining Media ConvergenceDefining Media Convergence
Defining Media ConvergenceJason Tham
 
Fortune's Annual Luxury Portfolio
Fortune's Annual Luxury PortfolioFortune's Annual Luxury Portfolio
Fortune's Annual Luxury PortfolioSallyBerman
 
Promoting The Lactational Amenorrhea Method (Lam) In Jordan Increases Modern ...
Promoting The Lactational Amenorrhea Method (Lam) In Jordan Increases Modern ...Promoting The Lactational Amenorrhea Method (Lam) In Jordan Increases Modern ...
Promoting The Lactational Amenorrhea Method (Lam) In Jordan Increases Modern ...Biblioteca Virtual
 
LevelUp Your Facebook Strategy
LevelUp Your Facebook StrategyLevelUp Your Facebook Strategy
LevelUp Your Facebook StrategyLithium
 
Breastfeeding, Childhood Obesity And The Prevention Of Chronic Diseases
Breastfeeding, Childhood Obesity And The Prevention Of Chronic DiseasesBreastfeeding, Childhood Obesity And The Prevention Of Chronic Diseases
Breastfeeding, Childhood Obesity And The Prevention Of Chronic DiseasesBiblioteca Virtual
 
36. Methods of Production
36. Methods of Production36. Methods of Production
36. Methods of ProductionNBHS
 
Laane viru county with diverse possibilities
Laane viru county with diverse possibilitiesLaane viru county with diverse possibilities
Laane viru county with diverse possibilitiesJeffrey Kleinpeter
 
Jurnal TPSDP Student Grant
Jurnal TPSDP Student GrantJurnal TPSDP Student Grant
Jurnal TPSDP Student GrantSandi KH
 

Viewers also liked (18)

Sentiment Analysis and Social Media: How and Why
Sentiment Analysis and Social Media: How and WhySentiment Analysis and Social Media: How and Why
Sentiment Analysis and Social Media: How and Why
 
Social Media Monitoring Tools and Services Report 2015, 6th Edition - Public ...
Social Media Monitoring Tools and Services Report 2015, 6th Edition - Public ...Social Media Monitoring Tools and Services Report 2015, 6th Edition - Public ...
Social Media Monitoring Tools and Services Report 2015, 6th Edition - Public ...
 
Social Media Monitoring Tools and Services Report 2015 Presentation
Social Media Monitoring Tools and Services Report 2015 PresentationSocial Media Monitoring Tools and Services Report 2015 Presentation
Social Media Monitoring Tools and Services Report 2015 Presentation
 
Defining Media Convergence
Defining Media ConvergenceDefining Media Convergence
Defining Media Convergence
 
Tammy Bality, Sculptures, presented by Chisholm Gallery, LLC
Tammy Bality, Sculptures, presented by Chisholm Gallery, LLCTammy Bality, Sculptures, presented by Chisholm Gallery, LLC
Tammy Bality, Sculptures, presented by Chisholm Gallery, LLC
 
Flex
FlexFlex
Flex
 
Fortune's Annual Luxury Portfolio
Fortune's Annual Luxury PortfolioFortune's Annual Luxury Portfolio
Fortune's Annual Luxury Portfolio
 
Promoting The Lactational Amenorrhea Method (Lam) In Jordan Increases Modern ...
Promoting The Lactational Amenorrhea Method (Lam) In Jordan Increases Modern ...Promoting The Lactational Amenorrhea Method (Lam) In Jordan Increases Modern ...
Promoting The Lactational Amenorrhea Method (Lam) In Jordan Increases Modern ...
 
Cim 20070301 mar_2007
Cim 20070301 mar_2007Cim 20070301 mar_2007
Cim 20070301 mar_2007
 
Matt and Elena First Date
Matt and Elena First DateMatt and Elena First Date
Matt and Elena First Date
 
Cim 20100601 jun_2010
Cim 20100601 jun_2010Cim 20100601 jun_2010
Cim 20100601 jun_2010
 
LevelUp Your Facebook Strategy
LevelUp Your Facebook StrategyLevelUp Your Facebook Strategy
LevelUp Your Facebook Strategy
 
Viaggi d’istruzione
Viaggi d’istruzioneViaggi d’istruzione
Viaggi d’istruzione
 
Breastfeeding, Childhood Obesity And The Prevention Of Chronic Diseases
Breastfeeding, Childhood Obesity And The Prevention Of Chronic DiseasesBreastfeeding, Childhood Obesity And The Prevention Of Chronic Diseases
Breastfeeding, Childhood Obesity And The Prevention Of Chronic Diseases
 
36. Methods of Production
36. Methods of Production36. Methods of Production
36. Methods of Production
 
Mars
MarsMars
Mars
 
Laane viru county with diverse possibilities
Laane viru county with diverse possibilitiesLaane viru county with diverse possibilities
Laane viru county with diverse possibilities
 
Jurnal TPSDP Student Grant
Jurnal TPSDP Student GrantJurnal TPSDP Student Grant
Jurnal TPSDP Student Grant
 

More from Lithium

How Customer Communities Power Word-of-Mouth Marketing
How Customer Communities Power Word-of-Mouth MarketingHow Customer Communities Power Word-of-Mouth Marketing
How Customer Communities Power Word-of-Mouth MarketingLithium
 
Technology management in the age of the customer
Technology management in the age of the customerTechnology management in the age of the customer
Technology management in the age of the customerLithium
 
Financial Services Firms Claim the CX Advantage
Financial Services Firms Claim the CX Advantage Financial Services Firms Claim the CX Advantage
Financial Services Firms Claim the CX Advantage Lithium
 
FSI- Claim the Customer Experience Now
FSI- Claim the Customer Experience Now FSI- Claim the Customer Experience Now
FSI- Claim the Customer Experience Now Lithium
 
Lithium serious social response copy
Lithium serious social response copyLithium serious social response copy
Lithium serious social response copyLithium
 
Hey, Financial Services - Get Serious About Social, or Get Spanked!
Hey, Financial Services - Get Serious About Social, or Get Spanked!Hey, Financial Services - Get Serious About Social, or Get Spanked!
Hey, Financial Services - Get Serious About Social, or Get Spanked!Lithium
 
Lithium whitepaper: Hey, Tech! Get Serious About Social Customer Enlistment
Lithium whitepaper: Hey, Tech! Get Serious About Social Customer EnlistmentLithium whitepaper: Hey, Tech! Get Serious About Social Customer Enlistment
Lithium whitepaper: Hey, Tech! Get Serious About Social Customer EnlistmentLithium
 
The 4 Gears from The Science of Social 2
The 4 Gears from The Science of Social 2 The 4 Gears from The Science of Social 2
The 4 Gears from The Science of Social 2 Lithium
 
Lithium Get Serious About Online Communities
Lithium Get Serious About Online CommunitiesLithium Get Serious About Online Communities
Lithium Get Serious About Online CommunitiesLithium
 
#SeriousAboutSocial Webcast
#SeriousAboutSocial Webcast#SeriousAboutSocial Webcast
#SeriousAboutSocial WebcastLithium
 
Social Business Advantage
Social Business AdvantageSocial Business Advantage
Social Business AdvantageLithium
 
Forrester Case Study: Giffgaff uses co-creation to build a differentiated mob...
Forrester Case Study: Giffgaff uses co-creation to build a differentiated mob...Forrester Case Study: Giffgaff uses co-creation to build a differentiated mob...
Forrester Case Study: Giffgaff uses co-creation to build a differentiated mob...Lithium
 
Get Serious About Social Customer Engagement
Get Serious About Social Customer EngagementGet Serious About Social Customer Engagement
Get Serious About Social Customer EngagementLithium
 
Get Serious About Social Customer Care
Get Serious About Social Customer Care Get Serious About Social Customer Care
Get Serious About Social Customer Care Lithium
 
Superfans
Superfans Superfans
Superfans Lithium
 
Best Practices Ideation
Best Practices IdeationBest Practices Ideation
Best Practices IdeationLithium
 
MarketingProfs 2012 State of Social Media
MarketingProfs 2012 State of Social Media MarketingProfs 2012 State of Social Media
MarketingProfs 2012 State of Social Media Lithium
 
Gold in Them Hills: Computing ROI for Support Communities
Gold in Them Hills: Computing ROI for Support CommunitiesGold in Them Hills: Computing ROI for Support Communities
Gold in Them Hills: Computing ROI for Support CommunitiesLithium
 
Building Customer Networks for Successful Word of Mouth Marketing
Building Customer Networks for Successful Word of Mouth MarketingBuilding Customer Networks for Successful Word of Mouth Marketing
Building Customer Networks for Successful Word of Mouth MarketingLithium
 
Telesperience customer-experience-benchmark-2013 asi8-d3sd
Telesperience customer-experience-benchmark-2013 asi8-d3sdTelesperience customer-experience-benchmark-2013 asi8-d3sd
Telesperience customer-experience-benchmark-2013 asi8-d3sdLithium
 

More from Lithium (20)

How Customer Communities Power Word-of-Mouth Marketing
How Customer Communities Power Word-of-Mouth MarketingHow Customer Communities Power Word-of-Mouth Marketing
How Customer Communities Power Word-of-Mouth Marketing
 
Technology management in the age of the customer
Technology management in the age of the customerTechnology management in the age of the customer
Technology management in the age of the customer
 
Financial Services Firms Claim the CX Advantage
Financial Services Firms Claim the CX Advantage Financial Services Firms Claim the CX Advantage
Financial Services Firms Claim the CX Advantage
 
FSI- Claim the Customer Experience Now
FSI- Claim the Customer Experience Now FSI- Claim the Customer Experience Now
FSI- Claim the Customer Experience Now
 
Lithium serious social response copy
Lithium serious social response copyLithium serious social response copy
Lithium serious social response copy
 
Hey, Financial Services - Get Serious About Social, or Get Spanked!
Hey, Financial Services - Get Serious About Social, or Get Spanked!Hey, Financial Services - Get Serious About Social, or Get Spanked!
Hey, Financial Services - Get Serious About Social, or Get Spanked!
 
Lithium whitepaper: Hey, Tech! Get Serious About Social Customer Enlistment
Lithium whitepaper: Hey, Tech! Get Serious About Social Customer EnlistmentLithium whitepaper: Hey, Tech! Get Serious About Social Customer Enlistment
Lithium whitepaper: Hey, Tech! Get Serious About Social Customer Enlistment
 
The 4 Gears from The Science of Social 2
The 4 Gears from The Science of Social 2 The 4 Gears from The Science of Social 2
The 4 Gears from The Science of Social 2
 
Lithium Get Serious About Online Communities
Lithium Get Serious About Online CommunitiesLithium Get Serious About Online Communities
Lithium Get Serious About Online Communities
 
#SeriousAboutSocial Webcast
#SeriousAboutSocial Webcast#SeriousAboutSocial Webcast
#SeriousAboutSocial Webcast
 
Social Business Advantage
Social Business AdvantageSocial Business Advantage
Social Business Advantage
 
Forrester Case Study: Giffgaff uses co-creation to build a differentiated mob...
Forrester Case Study: Giffgaff uses co-creation to build a differentiated mob...Forrester Case Study: Giffgaff uses co-creation to build a differentiated mob...
Forrester Case Study: Giffgaff uses co-creation to build a differentiated mob...
 
Get Serious About Social Customer Engagement
Get Serious About Social Customer EngagementGet Serious About Social Customer Engagement
Get Serious About Social Customer Engagement
 
Get Serious About Social Customer Care
Get Serious About Social Customer Care Get Serious About Social Customer Care
Get Serious About Social Customer Care
 
Superfans
Superfans Superfans
Superfans
 
Best Practices Ideation
Best Practices IdeationBest Practices Ideation
Best Practices Ideation
 
MarketingProfs 2012 State of Social Media
MarketingProfs 2012 State of Social Media MarketingProfs 2012 State of Social Media
MarketingProfs 2012 State of Social Media
 
Gold in Them Hills: Computing ROI for Support Communities
Gold in Them Hills: Computing ROI for Support CommunitiesGold in Them Hills: Computing ROI for Support Communities
Gold in Them Hills: Computing ROI for Support Communities
 
Building Customer Networks for Successful Word of Mouth Marketing
Building Customer Networks for Successful Word of Mouth MarketingBuilding Customer Networks for Successful Word of Mouth Marketing
Building Customer Networks for Successful Word of Mouth Marketing
 
Telesperience customer-experience-benchmark-2013 asi8-d3sd
Telesperience customer-experience-benchmark-2013 asi8-d3sdTelesperience customer-experience-benchmark-2013 asi8-d3sd
Telesperience customer-experience-benchmark-2013 asi8-d3sd
 

Recently uploaded

Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers:  A Deep Dive into Serverless Spatial Data and FMECloud Frontiers:  A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FMESafe Software
 
Stronger Together: Developing an Organizational Strategy for Accessible Desig...
Stronger Together: Developing an Organizational Strategy for Accessible Desig...Stronger Together: Developing an Organizational Strategy for Accessible Desig...
Stronger Together: Developing an Organizational Strategy for Accessible Desig...caitlingebhard1
 
Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf
Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdfRising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf
Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdfOrbitshub
 
TrustArc Webinar - Unlock the Power of AI-Driven Data Discovery
TrustArc Webinar - Unlock the Power of AI-Driven Data DiscoveryTrustArc Webinar - Unlock the Power of AI-Driven Data Discovery
TrustArc Webinar - Unlock the Power of AI-Driven Data DiscoveryTrustArc
 
Exploring Multimodal Embeddings with Milvus
Exploring Multimodal Embeddings with MilvusExploring Multimodal Embeddings with Milvus
Exploring Multimodal Embeddings with MilvusZilliz
 
TrustArc Webinar - Unified Trust Center for Privacy, Security, Compliance, an...
TrustArc Webinar - Unified Trust Center for Privacy, Security, Compliance, an...TrustArc Webinar - Unified Trust Center for Privacy, Security, Compliance, an...
TrustArc Webinar - Unified Trust Center for Privacy, Security, Compliance, an...TrustArc
 
Platformless Horizons for Digital Adaptability
Platformless Horizons for Digital AdaptabilityPlatformless Horizons for Digital Adaptability
Platformless Horizons for Digital AdaptabilityWSO2
 
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...DianaGray10
 
Modernizing Legacy Systems Using Ballerina
Modernizing Legacy Systems Using BallerinaModernizing Legacy Systems Using Ballerina
Modernizing Legacy Systems Using BallerinaWSO2
 
API Governance and Monetization - The evolution of API governance
API Governance and Monetization -  The evolution of API governanceAPI Governance and Monetization -  The evolution of API governance
API Governance and Monetization - The evolution of API governanceWSO2
 
ChatGPT and Beyond - Elevating DevOps Productivity
ChatGPT and Beyond - Elevating DevOps ProductivityChatGPT and Beyond - Elevating DevOps Productivity
ChatGPT and Beyond - Elevating DevOps ProductivityVictorSzoltysek
 
Introduction to Multilingual Retrieval Augmented Generation (RAG)
Introduction to Multilingual Retrieval Augmented Generation (RAG)Introduction to Multilingual Retrieval Augmented Generation (RAG)
Introduction to Multilingual Retrieval Augmented Generation (RAG)Zilliz
 
AI+A11Y 11MAY2024 HYDERBAD GAAD 2024 - HelloA11Y (11 May 2024)
AI+A11Y 11MAY2024 HYDERBAD GAAD 2024 - HelloA11Y (11 May 2024)AI+A11Y 11MAY2024 HYDERBAD GAAD 2024 - HelloA11Y (11 May 2024)
AI+A11Y 11MAY2024 HYDERBAD GAAD 2024 - HelloA11Y (11 May 2024)Samir Dash
 
CNIC Information System with Pakdata Cf In Pakistan
CNIC Information System with Pakdata Cf In PakistanCNIC Information System with Pakdata Cf In Pakistan
CNIC Information System with Pakdata Cf In Pakistandanishmna97
 
Simplifying Mobile A11y Presentation.pptx
Simplifying Mobile A11y Presentation.pptxSimplifying Mobile A11y Presentation.pptx
Simplifying Mobile A11y Presentation.pptxMarkSteadman7
 
Choreo: Empowering the Future of Enterprise Software Engineering
Choreo: Empowering the Future of Enterprise Software EngineeringChoreo: Empowering the Future of Enterprise Software Engineering
Choreo: Empowering the Future of Enterprise Software EngineeringWSO2
 
MINDCTI Revenue Release Quarter One 2024
MINDCTI Revenue Release Quarter One 2024MINDCTI Revenue Release Quarter One 2024
MINDCTI Revenue Release Quarter One 2024MIND CTI
 
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost SavingRepurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost SavingEdi Saputra
 
Elevate Developer Efficiency & build GenAI Application with Amazon Q​
Elevate Developer Efficiency & build GenAI Application with Amazon Q​Elevate Developer Efficiency & build GenAI Application with Amazon Q​
Elevate Developer Efficiency & build GenAI Application with Amazon Q​Bhuvaneswari Subramani
 
Corporate and higher education May webinar.pptx
Corporate and higher education May webinar.pptxCorporate and higher education May webinar.pptx
Corporate and higher education May webinar.pptxRustici Software
 

Recently uploaded (20)

Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers:  A Deep Dive into Serverless Spatial Data and FMECloud Frontiers:  A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
 
Stronger Together: Developing an Organizational Strategy for Accessible Desig...
Stronger Together: Developing an Organizational Strategy for Accessible Desig...Stronger Together: Developing an Organizational Strategy for Accessible Desig...
Stronger Together: Developing an Organizational Strategy for Accessible Desig...
 
Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf
Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdfRising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf
Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf
 
TrustArc Webinar - Unlock the Power of AI-Driven Data Discovery
TrustArc Webinar - Unlock the Power of AI-Driven Data DiscoveryTrustArc Webinar - Unlock the Power of AI-Driven Data Discovery
TrustArc Webinar - Unlock the Power of AI-Driven Data Discovery
 
Exploring Multimodal Embeddings with Milvus
Exploring Multimodal Embeddings with MilvusExploring Multimodal Embeddings with Milvus
Exploring Multimodal Embeddings with Milvus
 
TrustArc Webinar - Unified Trust Center for Privacy, Security, Compliance, an...
TrustArc Webinar - Unified Trust Center for Privacy, Security, Compliance, an...TrustArc Webinar - Unified Trust Center for Privacy, Security, Compliance, an...
TrustArc Webinar - Unified Trust Center for Privacy, Security, Compliance, an...
 
Platformless Horizons for Digital Adaptability
Platformless Horizons for Digital AdaptabilityPlatformless Horizons for Digital Adaptability
Platformless Horizons for Digital Adaptability
 
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
 
Modernizing Legacy Systems Using Ballerina
Modernizing Legacy Systems Using BallerinaModernizing Legacy Systems Using Ballerina
Modernizing Legacy Systems Using Ballerina
 
API Governance and Monetization - The evolution of API governance
API Governance and Monetization -  The evolution of API governanceAPI Governance and Monetization -  The evolution of API governance
API Governance and Monetization - The evolution of API governance
 
ChatGPT and Beyond - Elevating DevOps Productivity
ChatGPT and Beyond - Elevating DevOps ProductivityChatGPT and Beyond - Elevating DevOps Productivity
ChatGPT and Beyond - Elevating DevOps Productivity
 
Introduction to Multilingual Retrieval Augmented Generation (RAG)
Introduction to Multilingual Retrieval Augmented Generation (RAG)Introduction to Multilingual Retrieval Augmented Generation (RAG)
Introduction to Multilingual Retrieval Augmented Generation (RAG)
 
AI+A11Y 11MAY2024 HYDERBAD GAAD 2024 - HelloA11Y (11 May 2024)
AI+A11Y 11MAY2024 HYDERBAD GAAD 2024 - HelloA11Y (11 May 2024)AI+A11Y 11MAY2024 HYDERBAD GAAD 2024 - HelloA11Y (11 May 2024)
AI+A11Y 11MAY2024 HYDERBAD GAAD 2024 - HelloA11Y (11 May 2024)
 
CNIC Information System with Pakdata Cf In Pakistan
CNIC Information System with Pakdata Cf In PakistanCNIC Information System with Pakdata Cf In Pakistan
CNIC Information System with Pakdata Cf In Pakistan
 
Simplifying Mobile A11y Presentation.pptx
Simplifying Mobile A11y Presentation.pptxSimplifying Mobile A11y Presentation.pptx
Simplifying Mobile A11y Presentation.pptx
 
Choreo: Empowering the Future of Enterprise Software Engineering
Choreo: Empowering the Future of Enterprise Software EngineeringChoreo: Empowering the Future of Enterprise Software Engineering
Choreo: Empowering the Future of Enterprise Software Engineering
 
MINDCTI Revenue Release Quarter One 2024
MINDCTI Revenue Release Quarter One 2024MINDCTI Revenue Release Quarter One 2024
MINDCTI Revenue Release Quarter One 2024
 
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost SavingRepurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
 
Elevate Developer Efficiency & build GenAI Application with Amazon Q​
Elevate Developer Efficiency & build GenAI Application with Amazon Q​Elevate Developer Efficiency & build GenAI Application with Amazon Q​
Elevate Developer Efficiency & build GenAI Application with Amazon Q​
 
Corporate and higher education May webinar.pptx
Corporate and higher education May webinar.pptxCorporate and higher education May webinar.pptx
Corporate and higher education May webinar.pptx
 

Lithium Social Media Monitoring Brand Report - SAMPLE

  • 1. Netflix Lithium Social Media Monitoring Brand Report
  • 2. Netflix LSMM Brand Report Using Lithium Social Media Monitoring (LSMM), we searched Facebook, Twitter, YouTube, Flickr, and millions of discussion groups, forums, and blogs to find out what social customers are saying about Netflix. We set up a query and generated a concise report on Netflix’s online brand presence (next page). Here’s what it all means: Volume of Mentions The top graph shows a real-time look at how much buzz there is, and how it’s distributed across blogs, forums, Facebook, Twitter and news sites. You can see here how it’s been trending over time and when you’re in the application, you can zero in on hot periods to find out what the buzz was all about. Sentiment Balance Natural language processing gives an on-the-fly assessment of the tone and sentiment social customers use in their conversations. The Sentiment Balance here shows the ratio of positive to negative mentions. Frequent Words Analysis The middle graph shows how often words relevant to the brand are showing up in social media mentions— which words and topics are hot now and which appear to be catching on. Comparative Data LSMM brand reports include the ability to look at comparative data. We chose to compare Netflix to Blockbuster, but you can also use it to find out how your campaigns are doing against each other, which of your products is most popular, even what share of voice your brand has across the entire industry. Quotes Find the needle in the haystack. Quotes identify customer testimonials and rants and raves in real-time so you can connect with fans that love your brand and convert them into Superfans, reach out to influentials, and resolve issues. Contact Lithium For more information on what your brand can do with Lithium Social Media Monitoring, contact sales@lithium.com.
  • 4. Netflix LSMM Brand Report About Lithium Lithium helps top brands find their social customers, give them experiences they love, and build brand nations— vibrant online communities full of passionate customers. For top brands such as Best Buy, AT&T, Research In Motion Limited (RIM), Univision, and PayPal, Lithium is the leading provider of social customer solutions that deliver real business results. The Lithium Social Customer Suite offers complete social media monitoring, a comprehensive community platform, customer intelligence and social analytics across millions of blogs, forums, and social networking sites. For more information, visit www.lithium.com. Lithium 6121 Hollis Street, Suite 4, Emeryville, CA 94608 | Tel: 510.653.6800 | Fax: 510.653.6801 | lithium.com ©2011 Lithium Technologies, Inc. All Rights Reserved.