Maybe you read my colleague David Segal’s eye-opening story about search-engine optimization on Sunday.
Or, in the hullabaloo surrounding the sale of the Huffington Post to AOL, perhaps you read Claire Cain Miller’s article about that site’s S.E.O. prowess in getting articles to the top of Google‘s search rankings.
Perhaps stories like this piqued your interest in S.E.O. and how it works.
And let’s say you also love hip-hop.
You’re welcome.