It’s hard to believe we’re already six weeks into the new year. Projects are starting to pile up here at the office, and we’re celebrating something called Presidents’ Day here tomorrow. Whatever you have planned for the day, sneak in a little reading when you get a chance. Have fun.
M. Louisa Locke on The Front Parlor
Marketing or Selling: What’s the difference and why do I like to do one and not the other?
“When I engage in conversations on the internet, or blog about self-publishing, and mention my book, or have the title of my book as part of my signature, or have a link back to my product page, it feels different. I feel like I am marketing not selling.”
Jane Friedman on There Are No Rules
10 Tips for Effective Book Covers
“While at F+W, I spent hundreds of hours in cover design/review meetings. Sometimes I forget about the education it’s given me. Here are the 10 biggest things I learned about book cover design during those conversations (and also from seeing the sales outcomes).”
Michael A. Stackpole on The Huffington Post
Borders’ BookBrewer: Vampirizing the Dreams of Would-be Authors
“Authors should run, very fast, away from BookBrewer. Publishing can be tough. It has the ability to kill dreams. BookBrewer is the last gasp attempt by a failing company to become relevant in a world where its business model has failed.”
Lindsey Buroker on Self-Publishing Review
Promoting Your Ebook with Online Advertising: Four Options
“We can talk all day about the importance of good writing/editing, good cover art, and good blurbs when it comes to selling ebooks, but obscurity is the toughest thing for us to overcome.”
Alan Rinzler on The Book Deal
Book bloggers can help sell your book: Tips for authors
“Things are happening so quickly now in what was once the stodgy old world of writing and getting published. The balance of power has shifted and even the most traditional agents and publishers realize that authors have many new choices on how to present and market their work. What was once thought to be far in the distance has already happened.”
And for Something a Little Different . . .
Killer Covers Because It’s What’s Up Front That Counts
Dumbest Book Title Ever
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