NVIDIA Turing Propels VR Toward Full Immersion

Over the last few decades, VR experiences have gone from science fiction to research labs to inside homes and offices. But even today’s best VR experiences have yet to achieve full immersion.NVIDIA’s new Turing GPUs are poised to take VR a big step closer to that level. Announced at SIGGRAPH last week and Gamescom today, Turing’s combination of real-time ray tracing, AI and new rendering technologies will propel VR to a new level of immersion and realism.Turing enables true-to-life visual fidelity through the introduction of RT Cores. These processors are dedicated to accelerating the computation of where rays of light intersect objects in the environment, enabling for the first time real-time ray tracing in games and applications.

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Media Prima Berhad

Media Prima Berhad (Media Prima) is Malaysia’s leading fully-integrated media group with diversified businesses under six core platforms namely TV Networks, Print Media, Radio Networks, Big Tree Outdoor, Content Creation and Digital Media.The integrated media platforms are well-positioned to leverage on their popularity and proven track record to deliver value for all stakeholders.

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Business

The Big Fashion Industry Trends for 2021

Article | July 11, 2022

Last year the luxury fashion sector saw a lot of online chatter around men’s fashion, and some of the biggest conversation triggers were the same social movement – breaking gender stereotypes and fighting against toxic masculinity. Many brands and celebrities joined this cause last year and spread their influence through fashion and pop culture.

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Virtualization, Media and Broadcasting

How to Watch Netflix in Virtual Reality

Article | July 13, 2022

Playing virtual reality video games is a blast—but it also takes work. If you simply want to kick back, relax, and experience some mind-bending visuals without thinking too much, why not try watching Netflix in VR? It's ridiculously easy to do, even if you don't have state-of-the-art equipment. There are three primary methods, depending on what kind of device you're working with: fire up the Netflix VR app on Android, set up mirroring with your iPhone, or simply download the Netflix app from your preferred Oculus device. Here's What You'll Need VR headset: No matter your budget, there's a virtual reality option for you. On the pricey end, there are sophisticated VR headsets like the Oculus Quest 2, which starts at $299, and the HTC Vive Pro Eye, which retails for $799. We've included a few other options in the gallery below, too. If you're looking for something less expensive, there's the $99 Google Daydream View system (discontinued, but you can still find them here and there), the Samsung Gear VR headset (which the manufacturer has also discontinued in the U.S., but you can find it on Amazon for $128), and the $25 Google Cardboard viewer (although you may want to purchase an additional head strap for it).

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Media and Broadcasting, Business

The Quest Is The Second Generation Of VR. You Charge It Up, Stick It On And It’s Great

Article | August 4, 2022

Ever since the adoption of VR gaming to the gaming market, it sure has seen upheavals—disruption by significant players in the industry like PSVR, Rift, and the Vive. PSVR has been the best-selling VR headset ever since its launch, selling over 5 million units on December 31st, 2020. While these numbers portray PSVR as successful, its hardware is lacking behind, and still, no sign of upgrades has been hinted by Sony. Speaking of which, a lot of gamers have long been waiting for a hardware upgrade or a hardware sequel—PSVR 2—from Sony, but very little or nothing has been said on this matter.

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Virtualization

Marketing a game? Put enough focus on Discord and TikTok

Article | June 7, 2021

TikTok and Discord are essential channels for effective gamer targeting. MIDiA’s Q1 2021 survey states that weekly active user penetration of the two services over-indexes among mobile and console gamers the most of all tracked social media. This is similar with PC gamers, with the exception of Twitter ranking slightly higher than TikTok.

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Spotlight

Media Prima Berhad

Media Prima Berhad (Media Prima) is Malaysia’s leading fully-integrated media group with diversified businesses under six core platforms namely TV Networks, Print Media, Radio Networks, Big Tree Outdoor, Content Creation and Digital Media.The integrated media platforms are well-positioned to leverage on their popularity and proven track record to deliver value for all stakeholders.

Related News

NVIDIA's Step in Data Centre Business Is a Success; Became as Big as Gaming

NVIDIA | May 25, 2020

NVIDIA Gaming is still the company's single biggest source of revenue, but data center sales saw a big year. A great deal of the data center hardware business booked by NVIDIA last quarter was likely planned before COVID-19 came into view. NVIDIA turned $3.08 billion of revenue, NVIDIA has its work cut out for it if it's going to persuade enterprise-level customers that GPUs are a better fit than CPUs for the data centers. NVIDIA has been stepping up its data center game for a while now. Last quarter's results indicate the effort has been worth it. Gaming is still the company's single biggest source of revenue, but data center sales saw a big year-over-year jump -- so big, in fact, that NVIDIA could justify pouring more time and resources into the market, now that it's proved it can do well in it. Data centers are the growth engine. For the three-month stretch ending on April 26, NVIDIA turned $3.08 billion of revenue into an adjusted per-share profit of $1.80. The top line was up 39% year over year, and adjusted earnings more than doubled from $0.88 per share in the prior-year quarter. Both numbers topped analysts' expectations, just as the company's revenue guidance for the current quarter did. That wasn't the most interesting aspect of NVIDIA's quarterly report, however. Far more intriguing was the $1.14 billion in data center technology sales. A year earlier, that figure was a much more modest $634 million. The quarterly tally trails gaming-related sales, which hit $1.34 billion for the first fiscal quarter, but ts data center business is growing much faster than any other segment. At its current pace, data center will overtake gaming as the company's biggest breadwinner. As history indicates, this is a fairly new development. Learn more: MICROGAMING COLLABORATES WITH INSPIRED ENTERTAINMENT TO ENHANCE GAMING EXPERIENCE . “NVIDIA isn't going to abandon gaming in favor of data centers. While Advanced Micro Devices has been stealing some graphics processing market share from NVIDIA, numbers from data tracker Business.” ~ Quant say News coverage of the numbers broadly suggested coronavirus-related lockdowns meant that companies were forced to improve their remote-work capabilities on the fly, generating demand for data center technology. And to be fair, the contagion likely did spur some fresh, unexpected demand. That's not how data centers usually work, though. A great deal of the data center hardware business booked by NVIDIA last quarter was likely planned before COVID-19 came into view. The launch of the DGX A100 5-petaflop artificial intelligence (AI) system didn't happen until after the quarter began, but it was based on a design that was likely finalized before the COVID-19 outbreak. “NVIDIA has its work cut out for it if it's going to persuade enterprise-level customers that GPUs are a better fit than CPUs for the data centers , though, NVIDIA can now further prioritize the development and sale of data center technologies. ” Ditto for Jarvis, an app platform that lets organizations tweak the use of AI in a variety of self-customized ways. It was launched last quarter, but prospective users are still kicking the tires. It can take months to just select and plan a data center's architecture. Enterprise customers didn't simply set up and pay for a data center in a matter of weeks. Ergo, if NVIDIA sold it last quarter, it was a sale that was apt to be set up well before the quarter began. To that end, one can readily see on the graphic above that data center sales had been ramping up for a couple of quarters even before the recently completed quarter got going. NVIDIA isn't going to abandon gaming in favor of data centers. While Advanced Micro Devices has been stealing some graphics processing market share from NVIDIA, numbers from data tracker Business Quant say it remains the clear leader in the graphics processing unit (GPU) market, which is NVIDIA's biggest business. It's a market worth fighting for. It's also worth noting that despite NVIDIA's data center growth last quarter, it still has only a small fraction of the data center computing market. Intel remains the powerhouse in the arena, leaning on its popular and more conventional data center technology -- based on central processing units (CPUs) -- to generate more than $23 billion in data center hardware revenue last year. NVIDIA has its work cut out for it if it's going to persuade enterprise-level customers that GPUs are a better fit than CPUs for the data centers of tomorrow. Given the sales trajectory, though, NVIDIA can now further prioritize the development and sale of data center technologies. It's proved itself to be a player. It would be time (and effort) well spent. Market researcher Mordor Intelligence reports the size of the global GPU market was just under $21 billion as of last year, but the realization of GPUs as a powerful alternative to CPUs (particularly in AI) leads Mordor to conclude the GPU market will be worth more than $100 billion by 2024. Learn more: 20 GAMING COMPANIES IN ATLANTA ADDING NEW ELEMENTS TO A DECADES-OLD INDUSTRY .

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Quake 2 is the best argument for Nvidia’s ray tracing

Venturebeat | January 22, 2019

If you want to see the potential of ray tracing, you should look to Quake 2. A new mod called Q2VKPT (Quake 2 with Vulkan path-tracing) is out now that adds real-time ray tracing to the classic shooter. And while Nvidia has turned to cutting-edge releases to hype people up for RTX, maybe it should use Quake 2 instead.In the 3-minute video above, you can see how effective RTX is at bringing a scene to life. White wall lamps reflect off of the floors. Explosions bathe the environment in momentary bursts of orange. And water reflects the entire room around it.All of this next-gen lighting tech is happening in a game that is from 1997. But RTX gives the world a sense of place and reality that looks almost modern. Sure, the enemy models are blocky and under animated, but they look like they are moving through physical space.

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Origin's Chronos PC is no looker, but it plays games with eye-popping detail

digitaltrends | January 21, 2019

We love giant tower computers. They’re big, bold, absurd, and we frankly prefer our computers to look more like an alien monolith than a useful piece of modern technology. Yet our way of thinking is certainly on the out. Computers continue to shrink in size as they grow in power.Which brings us to the Origin Chronos. The smallest desktop PC in the company’s line-up, the Chronos measures a bit less than a foot tall, four inches wide, and about 14 inches deep. That’s smaller than most A/V receivers, or about the size of Microsoft’s Xbox One X. It offers full-fat performance despite that. Our review unit came packing a Core i9-9900K and Nvidia’s RTX 2080 Ti, surely more than enough to please.Maybe the question is no longer “why should I buy a small desktop?” Maybe it’s now “why should I buy anything but?”

Read More

NVIDIA's Step in Data Centre Business Is a Success; Became as Big as Gaming

NVIDIA | May 25, 2020

NVIDIA Gaming is still the company's single biggest source of revenue, but data center sales saw a big year. A great deal of the data center hardware business booked by NVIDIA last quarter was likely planned before COVID-19 came into view. NVIDIA turned $3.08 billion of revenue, NVIDIA has its work cut out for it if it's going to persuade enterprise-level customers that GPUs are a better fit than CPUs for the data centers. NVIDIA has been stepping up its data center game for a while now. Last quarter's results indicate the effort has been worth it. Gaming is still the company's single biggest source of revenue, but data center sales saw a big year-over-year jump -- so big, in fact, that NVIDIA could justify pouring more time and resources into the market, now that it's proved it can do well in it. Data centers are the growth engine. For the three-month stretch ending on April 26, NVIDIA turned $3.08 billion of revenue into an adjusted per-share profit of $1.80. The top line was up 39% year over year, and adjusted earnings more than doubled from $0.88 per share in the prior-year quarter. Both numbers topped analysts' expectations, just as the company's revenue guidance for the current quarter did. That wasn't the most interesting aspect of NVIDIA's quarterly report, however. Far more intriguing was the $1.14 billion in data center technology sales. A year earlier, that figure was a much more modest $634 million. The quarterly tally trails gaming-related sales, which hit $1.34 billion for the first fiscal quarter, but ts data center business is growing much faster than any other segment. At its current pace, data center will overtake gaming as the company's biggest breadwinner. As history indicates, this is a fairly new development. Learn more: MICROGAMING COLLABORATES WITH INSPIRED ENTERTAINMENT TO ENHANCE GAMING EXPERIENCE . “NVIDIA isn't going to abandon gaming in favor of data centers. While Advanced Micro Devices has been stealing some graphics processing market share from NVIDIA, numbers from data tracker Business.” ~ Quant say News coverage of the numbers broadly suggested coronavirus-related lockdowns meant that companies were forced to improve their remote-work capabilities on the fly, generating demand for data center technology. And to be fair, the contagion likely did spur some fresh, unexpected demand. That's not how data centers usually work, though. A great deal of the data center hardware business booked by NVIDIA last quarter was likely planned before COVID-19 came into view. The launch of the DGX A100 5-petaflop artificial intelligence (AI) system didn't happen until after the quarter began, but it was based on a design that was likely finalized before the COVID-19 outbreak. “NVIDIA has its work cut out for it if it's going to persuade enterprise-level customers that GPUs are a better fit than CPUs for the data centers , though, NVIDIA can now further prioritize the development and sale of data center technologies. ” Ditto for Jarvis, an app platform that lets organizations tweak the use of AI in a variety of self-customized ways. It was launched last quarter, but prospective users are still kicking the tires. It can take months to just select and plan a data center's architecture. Enterprise customers didn't simply set up and pay for a data center in a matter of weeks. Ergo, if NVIDIA sold it last quarter, it was a sale that was apt to be set up well before the quarter began. To that end, one can readily see on the graphic above that data center sales had been ramping up for a couple of quarters even before the recently completed quarter got going. NVIDIA isn't going to abandon gaming in favor of data centers. While Advanced Micro Devices has been stealing some graphics processing market share from NVIDIA, numbers from data tracker Business Quant say it remains the clear leader in the graphics processing unit (GPU) market, which is NVIDIA's biggest business. It's a market worth fighting for. It's also worth noting that despite NVIDIA's data center growth last quarter, it still has only a small fraction of the data center computing market. Intel remains the powerhouse in the arena, leaning on its popular and more conventional data center technology -- based on central processing units (CPUs) -- to generate more than $23 billion in data center hardware revenue last year. NVIDIA has its work cut out for it if it's going to persuade enterprise-level customers that GPUs are a better fit than CPUs for the data centers of tomorrow. Given the sales trajectory, though, NVIDIA can now further prioritize the development and sale of data center technologies. It's proved itself to be a player. It would be time (and effort) well spent. Market researcher Mordor Intelligence reports the size of the global GPU market was just under $21 billion as of last year, but the realization of GPUs as a powerful alternative to CPUs (particularly in AI) leads Mordor to conclude the GPU market will be worth more than $100 billion by 2024. Learn more: 20 GAMING COMPANIES IN ATLANTA ADDING NEW ELEMENTS TO A DECADES-OLD INDUSTRY .

Read More

Quake 2 is the best argument for Nvidia’s ray tracing

Venturebeat | January 22, 2019

If you want to see the potential of ray tracing, you should look to Quake 2. A new mod called Q2VKPT (Quake 2 with Vulkan path-tracing) is out now that adds real-time ray tracing to the classic shooter. And while Nvidia has turned to cutting-edge releases to hype people up for RTX, maybe it should use Quake 2 instead.In the 3-minute video above, you can see how effective RTX is at bringing a scene to life. White wall lamps reflect off of the floors. Explosions bathe the environment in momentary bursts of orange. And water reflects the entire room around it.All of this next-gen lighting tech is happening in a game that is from 1997. But RTX gives the world a sense of place and reality that looks almost modern. Sure, the enemy models are blocky and under animated, but they look like they are moving through physical space.

Read More

Origin's Chronos PC is no looker, but it plays games with eye-popping detail

digitaltrends | January 21, 2019

We love giant tower computers. They’re big, bold, absurd, and we frankly prefer our computers to look more like an alien monolith than a useful piece of modern technology. Yet our way of thinking is certainly on the out. Computers continue to shrink in size as they grow in power.Which brings us to the Origin Chronos. The smallest desktop PC in the company’s line-up, the Chronos measures a bit less than a foot tall, four inches wide, and about 14 inches deep. That’s smaller than most A/V receivers, or about the size of Microsoft’s Xbox One X. It offers full-fat performance despite that. Our review unit came packing a Core i9-9900K and Nvidia’s RTX 2080 Ti, surely more than enough to please.Maybe the question is no longer “why should I buy a small desktop?” Maybe it’s now “why should I buy anything but?”

Read More

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