Yo-Yo Ma, cellist and Lil Buck, dancer, improvise a new ballet

The world-famous cellist in a suit and a young man in a baseball cap make an unlikely pair. Until the music starts playing and the young man starts slowly moving, his body bending and collapsing to the mournful tune. A friend of Yo-Yo Ma’s, the cellist, caught Lil Buck dancing on YouTube and paired the two for a collaboration for an event to bring the arts back into schools.

Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.